BY JEFFREY M. PERLOFF, CHAPTERS 1 - 20
,Table of contents
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1. Introduction
2. Supply and Demand
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3. Applying the Supply-and-Demand Model
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4. Consumer Choice vg
5. Applying Consumer Theory
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6. Firms and Production
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7. Costs
8. Competitive Firms and Markets vg vg vg
9. Applying the Competitive Model
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10. General Equilibrium and Economic Welfarevg vg vg vg
11. Monopoly
12. Pricing and Advertising vg vg
13. Oligopoly and Monopolistic Competition vg vg vg
14. Game Theory vg
15. Factor Markets vg
16. Interest Rates, Investments, and Capital Markets
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17. Uncertainty
18. Externalities, Open-Access, and Public Goods vg vg vg vg
19. Asymmetric Information vg
20. Contracts and Moral Hazards vg vg vg
,Chapter 1 Introduction vg
1.1 Microeconomics: The Allocation of Scarce Resources vg vg vg vg vg
1) Microeconomics studies the allocation of vg vg vg vg
A) decision makers. vg
B) scarce resources. vg
C) models.
D) unlimited resources vg
.ANSWER: B
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Section:
The Allocation of Scarce Resourc
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esQuestion Status: Old
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AACSB: Analytic thinking vg
2) Microeconomics is often called vg vg vg
A) price theory. vg
B) decision science. vg
C) scarcity.
D) resource theor vg
y.ANSWER:
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A
Section:
The Allocation of Scarce Resourc
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AACSB: Analytic thinking vg
3) Most microeconomic models assume that decision makers wish to
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A) make themselves as well off as possible.
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B) act selfishly.
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C) make others as well off as possible.
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D) None of the above vg vg vg
.ANSWER: A
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Section:
The Allocation of Scarce Resourc
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AACSB: Analytic thinking vg
4) Society faces trade- offs because of
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A) government regulations. vg
B) profit motive. vg
C) faceless bureaucrats. vg
, D) scarcity. vg
ANSWER: vgvg
D
Section:
The Allocation of Scarce Resourc
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esQuestion Status: Old
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AACSB: Analytic thinking
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