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Comprehensive Guide to Integrated Marketing Communication and Promotion Strategies Study Guide 2025/ 2026 Complete Marketing Exam Preparation Material

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2025/2026 Written for academic year
Institution Integrated Maketing Communications
Module Integrated Maketing Communications
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Download Comprehensive Guide to Integrated Marketing Communication and Promotion Strategies Study Guide 2025/ 2026 with solution. Learn IMC frameworks, promotional mix strategies, advertising, sales promotion, public relations, and campaign planning to strengthen understanding and excel in marketing exams.

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Comprehensive Guide to Integrated
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Strategies
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Strategies – Study Guide.pdf




Comprehensive
Guide to Integrated
Marketing
Communication &
Promotion
Strategies – Study
Guide




Comprehensive Guide toComprehensive
Integrated Marketing
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Integrated Marketing
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Promotion
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Study
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Strategies – Study Guide.pdf

, Comprehensive Guide to Integrated Marketing Communication and Promotion Strategies.pdf
Comprehensive Guide to Integrated Marketing Communication and Promotion Strategies
Comprehensive Guide to Integrated Marketing Communication and Promotion Strategies.pdf




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Terms in this set (25)



Strategic goals of marketing Create awareness, build positive images, identify
communication prospects, build channel relationships, retain
customers.


Promotion mix Combination and types of nonpersonal and
personal communication an organization puts forth
during a specified period.




Comprehensive Guide to Integrated Marketing Communication and Promotion Strategies.pdf
Comprehensive Guide to Integrated Marketing Communication and Promotion Strategies.pdf
Comprehensive Guide to Integrated Marketing Communication and Promotion Strategies.pdf

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  • integrated marketing communication promotion strat

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