MNG3701
ASSIGNMENT 1 SEMESTER 1 2026
UNIQUE NO.
DUE DATE: 2026
, Strategic Planning IIIA
MNG3701 – Assignment 01 (Semester 1, 2026)
Case Study: Vodacom Group Limited
Introduction
A clear strategic direction is essential for organisations operating in highly competitive
and technology-driven environments. Vodacom Group Limited operates in the
telecommunications sector, which requires strong leadership, sound strategy, and
responsible management practices. This assignment evaluates Vodacom’s vision
statement, distinguishes between the different levels of strategy within the organisation,
evaluates a selected organisational goal using the SMART principle, and critically
discusses whether Vodacom can be regarded as a responsible organisation. The
discussion is informed by Vodacom’s 2024 Integrated Report and relevant management
theory.
Question 1: Evaluation of Vodacom’s Vision Statement
Vodacom’s vision:
“To be the leading technology-communications company in Africa.”
Characteristic of a good Yes /
Reason(s)
vision statement No
The statement is simple, concise, and easy for
Clear and understandable Yes
employees and stakeholders to understand.
It clearly focuses on a desired future position
Future-oriented Yes
Vodacom wants to achieve in Africa.
ASSIGNMENT 1 SEMESTER 1 2026
UNIQUE NO.
DUE DATE: 2026
, Strategic Planning IIIA
MNG3701 – Assignment 01 (Semester 1, 2026)
Case Study: Vodacom Group Limited
Introduction
A clear strategic direction is essential for organisations operating in highly competitive
and technology-driven environments. Vodacom Group Limited operates in the
telecommunications sector, which requires strong leadership, sound strategy, and
responsible management practices. This assignment evaluates Vodacom’s vision
statement, distinguishes between the different levels of strategy within the organisation,
evaluates a selected organisational goal using the SMART principle, and critically
discusses whether Vodacom can be regarded as a responsible organisation. The
discussion is informed by Vodacom’s 2024 Integrated Report and relevant management
theory.
Question 1: Evaluation of Vodacom’s Vision Statement
Vodacom’s vision:
“To be the leading technology-communications company in Africa.”
Characteristic of a good Yes /
Reason(s)
vision statement No
The statement is simple, concise, and easy for
Clear and understandable Yes
employees and stakeholders to understand.
It clearly focuses on a desired future position
Future-oriented Yes
Vodacom wants to achieve in Africa.
