Intro to Packaging Final Exam ACTUAL
Questions And CORRECT Answers
About what proportion of municipal waste is classified as packaging? - CORRECT
ANSWER✔✔- 29.6% by weight or 31.6% by volume.
"The four R's are used as the guiding principles for managing the waste problem.
What are the four R's, in the correct order?" - CORRECT ANSWER✔✔- Reduce, Reuse,
Recycle and Recover.
What is implied by the "cradle-to-cradle" model? - CORRECT ANSWER✔✔- Cradle-to-
cradle refers to instances in which the objective is to recover used packaging material and
return it into the manufacturing cycle to be manufactured into new packaging.
Define "packaging." - CORRECT ANSWER✔✔- Packaging is a coordinated system of
preparing goods for transport, distribution, storage, retailing and use.
Define "sustainability." - CORRECT ANSWER✔✔- Sustainability is the concept of meeting
present needs without compromising the ability of future generations to meet their needs.
Name the six ways of extending the natural shelf life of foods. For each method, briefly note
the mechanisms by which the keeping quality of a food product is increased. - CORRECT
ANSWER✔✔- Reduce temperature-(freezing) slow chemical activity and reduce/stop
biological activity.
Thermal processing-(hot fill, sterile, sealed cans) control microorganisms.
Water reduction-(drying) manages moisture content to control microorganisms.
Chemical preservation-(acids, carbon dioxide, curing/smoking, antioxidants).
Modified atmosphere packaging-(vacuum packaging).
Irradiation-(ionization).
What two packaging materials offer absolute barrier properties? - CORRECT ANSWER✔✔-
Glass and metal.
, What is meant by the "persona" of a package? - CORRECT ANSWER✔✔- It is the
"personality" of a package
What MAP gas can act as a bacteriostat? - CORRECT ANSWER✔✔- Carbon Dioxide
A total package design consists of two separate components. What are they, and what primary
roles does each component play? - CORRECT ANSWER✔✔- A structural component and a
graphics component. The structural component's primary role is to fulfill the package's
technical and physical requirements. The graphic component attracts and informs the
consumer and motivates a purchase decision.
Define psychographies, and give examples of psychographic information. - CORRECT
ANSWER✔✔- Psychographies studies how groups of people are motivated and how they
behave. Psychographies is not as precise as demographics. Examples of groups that could be
studied are baby boomers, yuppies and football fans.
How can the basic communication message be delivered to the viewer? - CORRECT
ANSWER✔✔- Through color, shape, text and graphics.
Define demographics, and give 2 examples of demographic information. - CORRECT
ANSWER✔✔- Demographics are numerical information about consumers in specific, easily
quantifiable classifications. Examples are gender, age, education level, family size, ethnic
background and religious beliefs. Demographic information can be obtained through the U.S.
Census and surveys.
What is the first thing a consumer notices about a package? - CORRECT ANSWER✔✔-
Color
White light is beamed onto a surface that absorbs the blue wavelength. What color does the
eye see? - CORRECT ANSWER✔✔- Yellow.
What three colors does the human eye detect? - CORRECT ANSWER✔✔- Red, green and
blue.
Questions And CORRECT Answers
About what proportion of municipal waste is classified as packaging? - CORRECT
ANSWER✔✔- 29.6% by weight or 31.6% by volume.
"The four R's are used as the guiding principles for managing the waste problem.
What are the four R's, in the correct order?" - CORRECT ANSWER✔✔- Reduce, Reuse,
Recycle and Recover.
What is implied by the "cradle-to-cradle" model? - CORRECT ANSWER✔✔- Cradle-to-
cradle refers to instances in which the objective is to recover used packaging material and
return it into the manufacturing cycle to be manufactured into new packaging.
Define "packaging." - CORRECT ANSWER✔✔- Packaging is a coordinated system of
preparing goods for transport, distribution, storage, retailing and use.
Define "sustainability." - CORRECT ANSWER✔✔- Sustainability is the concept of meeting
present needs without compromising the ability of future generations to meet their needs.
Name the six ways of extending the natural shelf life of foods. For each method, briefly note
the mechanisms by which the keeping quality of a food product is increased. - CORRECT
ANSWER✔✔- Reduce temperature-(freezing) slow chemical activity and reduce/stop
biological activity.
Thermal processing-(hot fill, sterile, sealed cans) control microorganisms.
Water reduction-(drying) manages moisture content to control microorganisms.
Chemical preservation-(acids, carbon dioxide, curing/smoking, antioxidants).
Modified atmosphere packaging-(vacuum packaging).
Irradiation-(ionization).
What two packaging materials offer absolute barrier properties? - CORRECT ANSWER✔✔-
Glass and metal.
, What is meant by the "persona" of a package? - CORRECT ANSWER✔✔- It is the
"personality" of a package
What MAP gas can act as a bacteriostat? - CORRECT ANSWER✔✔- Carbon Dioxide
A total package design consists of two separate components. What are they, and what primary
roles does each component play? - CORRECT ANSWER✔✔- A structural component and a
graphics component. The structural component's primary role is to fulfill the package's
technical and physical requirements. The graphic component attracts and informs the
consumer and motivates a purchase decision.
Define psychographies, and give examples of psychographic information. - CORRECT
ANSWER✔✔- Psychographies studies how groups of people are motivated and how they
behave. Psychographies is not as precise as demographics. Examples of groups that could be
studied are baby boomers, yuppies and football fans.
How can the basic communication message be delivered to the viewer? - CORRECT
ANSWER✔✔- Through color, shape, text and graphics.
Define demographics, and give 2 examples of demographic information. - CORRECT
ANSWER✔✔- Demographics are numerical information about consumers in specific, easily
quantifiable classifications. Examples are gender, age, education level, family size, ethnic
background and religious beliefs. Demographic information can be obtained through the U.S.
Census and surveys.
What is the first thing a consumer notices about a package? - CORRECT ANSWER✔✔-
Color
White light is beamed onto a surface that absorbs the blue wavelength. What color does the
eye see? - CORRECT ANSWER✔✔- Yellow.
What three colors does the human eye detect? - CORRECT ANSWER✔✔- Red, green and
blue.
