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Virtual Customer Service Agents: Using Social Presence and Personalization to Shape Online Service Encounters
Masterscriptie over de rol van Virtual Customer Service Agents op de online service beleving
- Voordeelbundel
- College aantekeningen
- • 45 pagina's •
Masterscriptie over de rol van Virtual Customer Service Agents op de online service beleving
Stuvia Quiz
- Oefenvragen
- • 10 items •
Introducing a Social Perspective in Avatar Theory: the Influence of Avatar Type on Customer Trust through Perceived Social Presence
Literature on the role of avatars in the retail environment is lacking a social perspective. This research introduces social presence theory to analyze to which extent different avatar types increase the socialness of the online shopping experience.
- Boek & Voordeelbundel
- Essay
- • 18 pagina's •
Literature on the role of avatars in the retail environment is lacking a social perspective. This research introduces social presence theory to analyze to which extent different avatar types increase the socialness of the online shopping experience.
IT to support Knowledge Sharing in Communities, towards a Social Capital Analysis
Summary and critical reflection on the article "IT to support Knowledge Sharing in Communities, towards a Social Capital Analysis" by Huysman & Wulf (2006).
- Voordeelbundel
- Presentatie
- • 8 pagina's •
Summary and critical reflection on the article "IT to support Knowledge Sharing in Communities, towards a Social Capital Analysis" by Huysman & Wulf (2006).
Who shares What in Virtual Consumer Communities?
A study on the Influence of Involvement on Knowledge Sharing through the Need for Social Capital in Virtual Consumer Communities
- Boek & Voordeelbundel
- Case uitwerking
- • 14 pagina's •
A study on the Influence of Involvement on Knowledge Sharing through the Need for Social Capital in Virtual Consumer Communities
De Invloed van Interactiviteit op de Effectiviteit van Product Placement in Videogames
In dit onderzoek wordt de factor interactiviteit geanalyseerd met betrekking tot de effectiviteit van product placements in videogames.
- Voordeelbundel
- Scriptie
- • 26 pagina's •
In dit onderzoek wordt de factor interactiviteit geanalyseerd met betrekking tot de effectiviteit van product placements in videogames.
Virtual Customer Service Agents: Using Social Presence and Personalization to Shape Online Service Encounters
Stuvia Quiz
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Stuvia Quiz
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IT to support Knowledge Sharing in Communities, towards a Social Capital Analysis
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IT to support Knowledge Sharing in Communities, towards a Social Capital Analysis