Samenvatting
Strategic Management and Marketing Theory in the Creative Industries (SMMTCI) Summary (lecture, articles and tutorials)
- Instelling
- Universiteit Van Amsterdam (UvA)
Well structured summary of all articles and lectures covering all material of the SMMTCI namely Strategic Management and Marketing theory in the Creative industries course- All articles have been summarised and structured according to their: context, relevance, findings, conclusions. Important grap...
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