Strategic focus on the organisation
ORBID: gastspreker
Strategy in a company is useful
Links between strategy and HR necessary
Vision, mission, and elevator pitch
Definition of mission statement= short phase where someone goes through that
has never been gone through
Mission more about the process
Vision more about the strategy to reach a goal
Elevator pitch= short sentence where you sell an idea of yourself
Value proposition
Product leadership: when you value innovation
Operational excellence: taking the cost as low as possible
Customer intimacy: ‘I know my customer the best’ = personal service
You should have an excellence in one of the 3
You have to get the minimum of the 2 left
A company needs to be realistic, they can’t have a high score in everything
Link between HR and Value proposition
- Employer branding
- Recruitment
- Retention
- Exit
Depending on where you take your focus (OE/ PL/ CI) will say everything
about your strategy you use
Employer Recruitment Retention Exit
branding
OE
CI Customer Lots of talks, Bonus on Big hand-over
stories, focus on values customer cost
consultant, and satisfaction
customer System of CC’s
PL
SWOT, KSF, …. Strategy maps and Balanced Score Card
Key success factors in fast food business
Fast service
Clean dining environment
Low prices
ORBID: gastspreker
Strategy in a company is useful
Links between strategy and HR necessary
Vision, mission, and elevator pitch
Definition of mission statement= short phase where someone goes through that
has never been gone through
Mission more about the process
Vision more about the strategy to reach a goal
Elevator pitch= short sentence where you sell an idea of yourself
Value proposition
Product leadership: when you value innovation
Operational excellence: taking the cost as low as possible
Customer intimacy: ‘I know my customer the best’ = personal service
You should have an excellence in one of the 3
You have to get the minimum of the 2 left
A company needs to be realistic, they can’t have a high score in everything
Link between HR and Value proposition
- Employer branding
- Recruitment
- Retention
- Exit
Depending on where you take your focus (OE/ PL/ CI) will say everything
about your strategy you use
Employer Recruitment Retention Exit
branding
OE
CI Customer Lots of talks, Bonus on Big hand-over
stories, focus on values customer cost
consultant, and satisfaction
customer System of CC’s
PL
SWOT, KSF, …. Strategy maps and Balanced Score Card
Key success factors in fast food business
Fast service
Clean dining environment
Low prices
