3rd year Marketing Management Modules Pack

May/June 2015 Oct/Nove 2015 May/June 2016 Note that these are my answers and that they have not been overlooked by a lecturer.

Full notes combining study guide and textbook for e-marketing MNM3714.

Chapter 1- 12 Lecturers prepared long questions with answer outlines. It would be advised not to answer the questions as per this document but to write it out in full sentences. These are an outline of what the answers are and what elements will get marks

Overview and bullet point answers to 2015 and 2016 exams for E-Marketing (MNM3714) Dont answer questions as per this document. THey are outline only.

MNM3712 Customer Relationship Management 2017 Exam Preparation Notes and Summary Notes combine textbook, study guide, mind maps and lecturer notes into one document.

MNM3712 Customer Relationship marketing 2016 and 2017 (May/June) exams with my suggested answers.

Full summary of text book based on study guide page reference. Includes graphs and tables as per textbook.

MNM3710 Brand Management Past exams and my suggested answers. NB: dont answer in bullet point.

Full notes for MNM3703/ Sales management combining the lecturer notes, text book and study guide.

Past exams with my suggested solutions. May/June 2017 All of 2016 Oct/Nov 2015

Full MNM3711 International Marketing Notes combining textbook, study guide and lecture notes. Its a lot of work!

MNM3711 International Marketing 2016 and May/June 2017 exams with my suggested solutions. Including 2017 self assessment questions with bullet point answers- no case study application.

These are all the different steps involved in Marketing research condensed on 3 pages for easy reference while preparing for the exam.

All the lecturer's notes, Study Guide and Textbook combined into one. All numbering according to SG. Including notes on which chapters are only MCQ