Leo Owusu
UNIT 3: USING
SOCIAL MEDIA
IN BUSINESS
Learning Aim A:
•Explore the impact on social media
•Explore the ways in which businesses
promote their products/services
,Introduction
Within this presentation, I will be discussing about the impacts of soc
media for businesses when it comes to promoting their products and
services. As well as how social media can be used for businesses to m
the needs of their target audiences.
I will be focusing on the following
points within this presentation such
as:
• Creating an image or brand
• Promoting products and/or
services
• Communicating with customers
• Customer Service
• Resolving queries and managing
issues
, What is Social
media?
Via Instagram, th
is visible to both
account follower
Social media is a platform that permits many might lead to a
people to share, submit, and talk with special
audiences. While groups may additionally gain business accoun
through correctly promoting their items via social
media (considering that they'll reach a broader
gaining more fol
audience), individuals may additionally advantage
from being able to interact with friends and family
each time it's miles convenient. Different Social
Media platform have their personal layout in
phrases of the shape has particular capabilities
they use to engage their audiences.
, Impact of social media to business
• Social media gives an opportunity to the
businesses’ target audience to find them
online.
• It is used by the businesses to reach ou
their targeted audiences regarding all th
matters that are important such keeping
touch with them through responding to
quickly at any given time and respondin
their enquiries instantly in other words.
• Moreover, via the platform it provides
through statistics and analytics is monit
their social media pages, it acts as a gre
way of evaluating your competition.
UNIT 3: USING
SOCIAL MEDIA
IN BUSINESS
Learning Aim A:
•Explore the impact on social media
•Explore the ways in which businesses
promote their products/services
,Introduction
Within this presentation, I will be discussing about the impacts of soc
media for businesses when it comes to promoting their products and
services. As well as how social media can be used for businesses to m
the needs of their target audiences.
I will be focusing on the following
points within this presentation such
as:
• Creating an image or brand
• Promoting products and/or
services
• Communicating with customers
• Customer Service
• Resolving queries and managing
issues
, What is Social
media?
Via Instagram, th
is visible to both
account follower
Social media is a platform that permits many might lead to a
people to share, submit, and talk with special
audiences. While groups may additionally gain business accoun
through correctly promoting their items via social
media (considering that they'll reach a broader
gaining more fol
audience), individuals may additionally advantage
from being able to interact with friends and family
each time it's miles convenient. Different Social
Media platform have their personal layout in
phrases of the shape has particular capabilities
they use to engage their audiences.
, Impact of social media to business
• Social media gives an opportunity to the
businesses’ target audience to find them
online.
• It is used by the businesses to reach ou
their targeted audiences regarding all th
matters that are important such keeping
touch with them through responding to
quickly at any given time and respondin
their enquiries instantly in other words.
• Moreover, via the platform it provides
through statistics and analytics is monit
their social media pages, it acts as a gre
way of evaluating your competition.