Examen
2023 AHIP EXAM 4 Eaton, Marketing 300, ASU
- Cours
- Établissement
Internal Factors that Affect Pricing Decisions - ANS 1. Marketing Objectives 2. Marketing Mix Strategy 3. Costs Marketing Objectives - ANS -maximize profit -gain market share -infer a level of quality -survive Marketing Mix Strategy - ANS price needs to be consistent with other 3P's (...
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