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Examen
comm 2500 - study guide Exam questions and 
answers Graded A+
Nuevocomm 2500 - study guide Exam questions and 
answers Graded A+
Examen
comm 2500 - study guide Exam questions and 
answers Graded A+
Nuevocomm 2500 - study guide Exam questions and 
answers Graded A+ 
Credibility 
Judgements made by a perceiver (message recipient) concerning the believability 
of a communicator. 
Receiver-based Credibility 
Credibility that is determined by the perceptions of the message recipient. 
Multidimensional Credibility 
Credibility that encompasses various dimensions and factors. 
Situational Credibility 
Credibility that varies from situation to situation. 
Dynamic Credibility 
Credibility that can chang...
Examen
COMM 2500 Exam1 questions and answers Graded 
A+
NuevoCOMM 2500 Exam1 questions and answers Graded 
A+ 
Why Study Persuasion -Persuasion is everywhere, One of the oldest fields 
of study in communication, Aristotle - ethos pathos logos rhetoric 
ethos -appeal to ethics/character/credibility 
logos -appeal to logic 
pathos -appeal to emotion 
Persuasion is a Study of -Sales 
We immediately jump to blank when we think of persuasion -sales, but 
persuasion can be much more than that 
Persuasion is a Study of -Advertising and Marketing 
Ads often use b...
Examen
COMM 2500Exam2 questions and answers Graded 
A+
NuevoCOMM 2500Exam2 questions and answers Graded 
A+ 
credibility 
receiver based construct, multidimensional construct, situational, dynamic 
credibility is situational 
it can change from situation to situation 
credibility is dynamic 
it can change over time 
secondary factors of credibility 
Dynamism and extraversion - do actions fit the scene 
Composure 
Likeability 
You can see how these are similar to
Examen
COMM 2500 Exam1 questions and answers Graded 
A+
NuevoCOMM 2500 Exam1 questions and answers Graded 
A+ 
Benefits of persuasion -Communication competence, knowledge & 
awareness, protection, debunking falseness, self-worth 
Persuasion concepts on the continuum -Force, Coercion, Propaganda, 
Manipulation 
Compliance gaining, Persuasion, Influence 
Guidance, advice, Education, Information 
The Third Person Effect -The assumption by most people that others are 
more prone to being influenced by persua
Examen
COMM 2500 UConn Exam1 questions and answers 
Graded A+
NuevoCOMM 2500 UConn Exam1 questions and answers 
Graded A+ 
Ethos, Logos, and Pathos -Ethos: appealing to ethics/character/credibility 
Logos: appeal to logic 
Pathos: appeal to emotion 
Pure persuasion vs borderline persuasion -Pure: situations that are clearly 
persuasion 
Example: A political ad argues why voters should support a specific policy, using 
evidence and emotional appeals. 
Borderline: may have some characteristics of a pure case of persuasion but 
somewhat questionable, unclear inten...
Examen
Comm 2500 Study Guide Exam questions and 
answers Graded A+
NuevoComm 2500 Study Guide Exam questions and 
answers Graded A+ 
ethos 
appeal to ethics/character/credibility 
logos 
appeal to logic 
pathos 
appeal to emotion 
borderline persuasion 
situations that may have some of the characteristics of a pure case of persuasion, 
but might still be somewhat questionable 
pure persuasion 
situations that are clearly persuasion 
five limiters of persuasion 
intentionality, effects, free will and conscious awareness, symboli
Examen
Comm 2500 Mizzou FinalExam questions and 
answers Graded A+
NuevoComm 2500 Mizzou FinalExam questions and 
answers Graded A+ 
communication -the process of generating meaning by sending and 
receiving symbols of signs that are influenced by multiple concepts 
communications -distribution of messages 
source -encodes the message 
message -verbal or nonverbal content being conveyed from sender to 
receiver 
channel -sensory route in which a message travels to the receiver for 
decoding 
medium -technology in which the message f
Examen
COMM 2500 Midterm – UCONN Exam questions 
and answers Graded A+
NuevoCOMM 2500 Midterm – UCONN Exam questions 
and answers Graded A+ 
Yuzu addresses the Ucon Board of Trustees. She holds up a cute little kitten and 
says, "Please don't raise tuition. If you do, I won't be able to feed my kitty. I'll 
have to take her to the pound and they will put her to sleep. Save the cat - freeze 
tuition." According to Aristotle, Yuzu is exploiting which element of persuasive 
situation?" 
- A: Porthos 
- B: Ethos 
- C: Logos 
- D: Pathos -- D
Examen
Comm 2500 Midterm 1Exam questions and 
answers Graded A+
NuevoComm 2500 Midterm 1Exam questions and 
answers Graded A+ 
What is persuasion -the process of creating, reinforcing, or changing 
people's beliefs or actions. 
Benefits of studying persuasion --the instrumental function 
(develop communication competence) 
-knowledge and awareness 
(overcome habitual persuasion) 
-the defensive function 
(third person effect) 
-the debunking function 
-well being and self worth 
third person effect -the assumption
Examen
Comm 2500 Midterm 1Exam questions and 
answers Graded A+
NuevoComm 2500 Midterm 1Exam questions and 
answers Graded A+ 
What is persuasion -the process of creating, reinforcing, or changing 
people's beliefs or actions. 
Benefits of studying persuasion --the instrumental function 
(develop communication competence) 
-knowledge and awareness 
(overcome habitual persuasion) 
-the defensive function 
(third person effect) 
-the debunking function 
-well being and self worth 
third person effect -the as
Examen
COMM 2500 Midterm 1Exam questions and 
answers Graded A+
NuevoCOMM 2500 Midterm 1Exam questions and 
answers Graded A+ 
Persuasion 
Is a process of creating, reinforcing, modifying, or extinguishing beliefs, attitudes, 
intentions, motivation and/or behaviors within a given communication context 
Education/Information 
Focus on sharing knowledge; audience retains high autonomy 
Guidance/Advice 
Suggestions offered to help someone decide 
Influence 
Broad attempt to shape attitude
Examen
Comm 2500 Midterm 1Exam questions and 
answers Graded A+
NuevoComm 2500 Midterm 1Exam questions and 
answers Graded A+ 
Communication -A process through which you send messages to and 
receive messages from others. 
"Communications" -generally used to denote the delivery systems for 
mediated and mass communication 
Communication vs Communications -Communication is a process. It is a 
process that characterizes much of human interaction. 
Communications are things - like articles, books, records, radio or television 
programs, films, and so on. 
Sour...
Examen
COMM 2500 mid-term Exam questions and 
answers Graded A+
NuevoCOMM 2500 mid-term Exam questions and 
answers Graded A+ 
c -Which example would be an example of interpersonal communication? 
a. a planning meeting of the inauguration planning committee 
b. streaming video of the inauguration on YouTube 
c. a conversation about the inauguration at the dinner table 
c -Which would be an example of group/ organizational comm? 
a. President Biden's inaugural address 
b. live television news coverage of the in
Examen
Comm 2500 Final Exam questions and answers 
Graded A+
NuevoComm 2500 Final Exam questions and answers 
Graded A+ 
Listeners assign meaning to information based on -their own life 
experiences and perspective 
When we use evaluation, interpretation, and understanding to assign meaning to 
what we hear, this reflects which aspect of the listening process? - 
information processing 
While watching a debate on TV, Brandon analyzes evidence, sorts fact from 
opinion, and judges the accuracy of the speaker's statements and conclusions. 
This reflects the _...
Examen
COMM 2500 FINAL Exam questions and answers 
Graded A+
NuevoCOMM 2500 FINAL Exam questions and answers 
Graded A+ 
Chapter 7: Parasocial Interaction (PSI) -one-sided "interaction" feeling 
during media use 
Chapter 7: Parasocial Relationship (PSR) -longer-term emotional 
attachment/loyalty to a media figure. 
Chapter 7: Cultivation causality issue -unclear direction: TV causes fear vs 
fearful people watch more. 
Chapter 7: UGT critique -relies on self-report; may describe more than 
predict. 
Chapter 7: Magic Bullet / Hypodermic Needle Model -Medi...
Examen
Comm 2500 Final Exam questions and answers 
Graded A+
NuevoComm 2500 Final Exam questions and answers 
Graded A+ 
During the campaign the candidate espoused a belief in a society where 
interracial cooperation was possible and everyone could succeed. One critic called 
her statement into question, asking, "Can we possibly believe this candidate? She 
used to attend church where the pastor made remarks in at least one sermon 
insisting that the oppression of their race is still alive and well in America!" What 
fallacy in reasoning does this statem...
Examen
Comm 2500 final Exam questions and answers 
Graded A+
NuevoComm 2500 final Exam questions and answers 
Graded A+ 
Qualitative research would most likely be conducted in a laboratory -False 
Privacy and confidentiality aren't as important in unobtrusive research because 
you aren't bothering anyone -False 
Which of the following would not be considered qualitative data? -The 
number of spelling words answered correctly 
A researcher who develops a theory only after spending months examining the 
data would be engaged in what type
Examen
COMM 2500 FINAL Clemson University Exam 
questions and answers Graded A+
NuevoCOMM 2500 FINAL Clemson University Exam 
questions and answers Graded A+ 
hearing -the vibration of sound waves on the eardrums and the firing of 
electrochemical impulses in the brain 
listening -paying close attention to , and making sense of , what we hear 
appreciative listening -listening for pleasure or enjoyment 
empathic listening -listening to provide emotional support for a speaker 
comprehensive listening -listening to understand the message of a speaker 
critical listening -listening
Examen
COMM 2500 Final Clemson Exam questions and 
answers Graded A+
NuevoCOMM 2500 Final Clemson Exam questions and 
answers Graded A+ 
Denotative Meaning -The literal or dictionary meaning of a word or 
phrase. 
Connotative Meaning -This meaning supported by the associations or 
emotions triggered by a word or phrase. 
Thesaurus -A book of synonyms. 
Concrete Words -Words that refer to tangible objects. 
Abstract Words -Words that refer to ideas or concepts. 
Clutter -Discourse that takes many more words than are nece