Marketing and Persuasive Communication

Marketing and Persuasive communication; including lecture notes, chapter notes, lecture coments, practice questions and more

College aantekeningen voor het van MPC aan de VU. Lecture 12 en 13 ontbreken, maar de rest is aanwezig met belangrijke begrippen uit de literatuur!

This is a complete summary of the course material for Marketing and Persuasive Communication (MPC). It includes summaries of the articles and book + lecture notes. Moreover, the models are all illustrated with pictures, as well as other figures that might be of interest.

Overzichtelijke, duidelijke en complete aantekeningen

Including summaries and notes for all course materials. Supporting visuals are included.

College aantekeningen MPC 2021/2022 MPC 2e jaars communicatie wetenschap VU

Samenvatting van Perloff - Dynamics of persuasion. Vak: Marketing and Persuasive Communication

Aantekeningen van de colleges + oefenvragen

This is a summary of the course in the 2nd year of the bachelor. It contains all the slides, pictures, graphs, examples and all my notes from the courses. I had 36 out of 40 questions correct on the exam.

This is a full English summary you need for the exam for the Marketing & Persuasive Communication (MPC) course at the VU for the 2nd year Communication Science. I summarized the entire book, and then inserted the lecture notes. In short, the summary consists of the book (chapter 1-13) and the college notes. I've completed the course with an 8.