Solutions b
Throughout nthe nsimulation nnew ncompanies nwill neventually nenter nthe nmarket.
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nTrue nor nFalse? n- n ncorrect nanswer- nFalse
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Which nof nthe nfollowing ntypes nof nproducts ndoes nyour ncompany nsell?
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nGenetic nTesting nDevices
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nCell nPhones
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nElevators
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nSensors n- n ncorrect nanswer- nsensors
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Traditional, nLow nEnd, nHigh nEnd, nPerformance, nand nSize nare nthe ncustomer
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nsegments. nTrue nor nFalse? n- n ncorrect nanswer- nTrue
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Name ntwo nexpectations ncustomers nhave nthat nare npart nof nthe nCustomer nBuying
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nCriteria.
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nPrice nand nCustomer nAwareness n
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nPositioning nand nPrice n
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nAge nand nCustomer nAccessibility
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nReliability nand nQuality n- n ncorrect nanswer- nPositioning nand nPrice
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Up nto nhow nmany nsimulated nyears ncan nyou nrun nyour ncompany?
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n12 n
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n1
b
n8 n
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n5 n- n ncorrect nanswer- n8
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As nthe nrounds nprogress, nthe ncustomer nsegments nwill ndrift naway nfrom neach
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nother. nTrue nor nFalse? n- n ncorrect nanswer- nTrue
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In nResearch n& nDevelopment, nor nR&D, nyou nare nresponsible nfor: n- n ncorrect
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nanswer- ncreating nproducts nthat nmeet nyour ncustomers' ndemands.
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In nMarketing, nyou nare nresponsible nfor:
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In nProduction, nyou nare nresponsible nfor: n- n ncorrect nanswer- nselling nyour nproducts
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nto nthe nmarket.
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