MGT 4330 - 1 EXAM QUESTIONS AND
ANSWERS 100% VERIFIED
forecasting - ANSWER predict the future demand for raw materials, finished goods, and
services.
supply chain management - ANSWER manage the flow of materials, information, people,
and money from suppliers to customers.
process design - ANSWER select the right equipment, information, and work methods to
produce high-quality goods and services efficiently.
core operations of management - ANSWER efficiency, cost, quality
efficiency - ANSWER a measure of how well resources are used in creating outputs
value - ANSWER the perception of the benefits associated with a good, service, or
bundle of goods and services in relation to what buyers are willing to pay for them.
customer benefit package - ANSWER a clearly defined set of tangible (goods-content)
and intangible (service-content) features that the customer recognizes, pays for, uses,
or experiences.
value chain - ANSWER a network of facilities and processes that describes the flow of
materials, finished goods, services, information, and financial transactions from
suppliers, through the facilities and processes that create goods and services, and
those that deliver them to the customer.
supply chain - ANSWER the portion of the value chain that focuses primarily on the
physical movement of goods and materials, and supporting flows of information and
financial transactions through the supply, production, and distribution processes.
__________ are an example of a hard technology that can be placed in shipping
containers, passports, people and credit cards.
A) Software applications
B) Radio Frequency Identification Devices
C) Security chips
D)Bar codes - ANSWER b
What is the average value of a loyal customer (VLC) in a target market segment if the
,average purchase price is $65 per visit, the frequency of repurchase is six times per
year, the contribution margin is 10 percent, and the average customer defection rate is
50 percent? Round your answer to the nearest dollar.
78
54
47
42 - ANSWER 78
North Zone Bank gives all its customers a complimentary credit card along with a
custom-made wallet when they open an account with the bank. The credit card and the
wallet are examples of _____ offered by the bank.
A) primary goods
B) intangible products
C) core offerings
D) peripheral goods - ANSWER d
Ensuring consumer safety in using goods and services is an example of _____
sustainability.
A) environmental
B) political
C) economic
D) social - ANSWER d
In the context of the triple bottom line, __________ sustainability measures include
corporate ethics and governance.
A) political
B) economic
C) social
D) environmental - ANSWER c
An operations strategy can be defined as:
A) the decisions management must make as to what type of process structure is best
suited to produce goods or create services.
B) a strategy necessary to develop plans for the acquisition and allocation of resources
, among businesses.
C) a strategy necessary to define the businesses in which a corporation will
participate.
D) the set of decisions across the value chain that supports the implementation of
higher-level business strategies. - ANSWER d
Basic customer expectations are generally considered the minimum performance level
required to stay in business and are often called:
order winners.
experience attributes.
credence attributes.
order qualifiers. - ANSWER order qualifiers
The fixed costs of WeBuy&Sell.com, an e-commerce website, make up about 90 percent
of the total costs incurred by the company. However, since its primary means of
communication is web advertising, WeBuy&Sell.com has variable costs as low as 10
percent of its total costs. This allows WeBuy&Sell.com to earn high profits at a very low
cost. According to the given scenario, WeBuy&Sell.com has _____ scalability.
high
infinite
low
zero - ANSWER high
Which statement is true of sustainability?
A) Economic sustainability is driven by ethics and human ideals of protecting the planet
and its people for the well-being of future generations.
B) Sustainability is narrower than a competitive priority.
C) Environmental sustainability is driven by stakeholders such as the community, green
advocacy groups, and the government.
D) Sustainability is not an organizational strategy. - ANSWER c
A fast-food restaurant has a drive-through window and during peak lunch times can
handle a maximum of 80 cars per hour with one person taking orders, assembling them,
ANSWERS 100% VERIFIED
forecasting - ANSWER predict the future demand for raw materials, finished goods, and
services.
supply chain management - ANSWER manage the flow of materials, information, people,
and money from suppliers to customers.
process design - ANSWER select the right equipment, information, and work methods to
produce high-quality goods and services efficiently.
core operations of management - ANSWER efficiency, cost, quality
efficiency - ANSWER a measure of how well resources are used in creating outputs
value - ANSWER the perception of the benefits associated with a good, service, or
bundle of goods and services in relation to what buyers are willing to pay for them.
customer benefit package - ANSWER a clearly defined set of tangible (goods-content)
and intangible (service-content) features that the customer recognizes, pays for, uses,
or experiences.
value chain - ANSWER a network of facilities and processes that describes the flow of
materials, finished goods, services, information, and financial transactions from
suppliers, through the facilities and processes that create goods and services, and
those that deliver them to the customer.
supply chain - ANSWER the portion of the value chain that focuses primarily on the
physical movement of goods and materials, and supporting flows of information and
financial transactions through the supply, production, and distribution processes.
__________ are an example of a hard technology that can be placed in shipping
containers, passports, people and credit cards.
A) Software applications
B) Radio Frequency Identification Devices
C) Security chips
D)Bar codes - ANSWER b
What is the average value of a loyal customer (VLC) in a target market segment if the
,average purchase price is $65 per visit, the frequency of repurchase is six times per
year, the contribution margin is 10 percent, and the average customer defection rate is
50 percent? Round your answer to the nearest dollar.
78
54
47
42 - ANSWER 78
North Zone Bank gives all its customers a complimentary credit card along with a
custom-made wallet when they open an account with the bank. The credit card and the
wallet are examples of _____ offered by the bank.
A) primary goods
B) intangible products
C) core offerings
D) peripheral goods - ANSWER d
Ensuring consumer safety in using goods and services is an example of _____
sustainability.
A) environmental
B) political
C) economic
D) social - ANSWER d
In the context of the triple bottom line, __________ sustainability measures include
corporate ethics and governance.
A) political
B) economic
C) social
D) environmental - ANSWER c
An operations strategy can be defined as:
A) the decisions management must make as to what type of process structure is best
suited to produce goods or create services.
B) a strategy necessary to develop plans for the acquisition and allocation of resources
, among businesses.
C) a strategy necessary to define the businesses in which a corporation will
participate.
D) the set of decisions across the value chain that supports the implementation of
higher-level business strategies. - ANSWER d
Basic customer expectations are generally considered the minimum performance level
required to stay in business and are often called:
order winners.
experience attributes.
credence attributes.
order qualifiers. - ANSWER order qualifiers
The fixed costs of WeBuy&Sell.com, an e-commerce website, make up about 90 percent
of the total costs incurred by the company. However, since its primary means of
communication is web advertising, WeBuy&Sell.com has variable costs as low as 10
percent of its total costs. This allows WeBuy&Sell.com to earn high profits at a very low
cost. According to the given scenario, WeBuy&Sell.com has _____ scalability.
high
infinite
low
zero - ANSWER high
Which statement is true of sustainability?
A) Economic sustainability is driven by ethics and human ideals of protecting the planet
and its people for the well-being of future generations.
B) Sustainability is narrower than a competitive priority.
C) Environmental sustainability is driven by stakeholders such as the community, green
advocacy groups, and the government.
D) Sustainability is not an organizational strategy. - ANSWER c
A fast-food restaurant has a drive-through window and during peak lunch times can
handle a maximum of 80 cars per hour with one person taking orders, assembling them,