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Cosmic Fenix recently started using Einstein Forecasting for sales revenue predictions in
Salesforce. The sales director of the company would like the sales cloud consultant of the
company to describe how the prediction values on the forecasts page are determined. Which of
the following are valid aspects that the consultant can include in his description?
Choose 3
A. The prediction values are based on existing opportunities that originally had close dates that
were during a previous forecasting period.
B. The prediction values are based on existing opportunities that originally had close dates that
were during the previous fiscal period.
C. The prediction values are based on existing opportunities that are predicted to close during the
current forecasting period.
D. The prediction values are based on opportunities that are pulled in from a later forecasting
period.
E. The prediction values are based on newl correct answers CDE
The marketing design specialists of Cosmic Clockworks have been given the task of designing
and developing content for promoting a new line of clocks that are being manufactured by the
company. Which of the following content - related operations and components should be
included in content development by the marketing design team?
Choose 2 answers
,A. Designing Marketing Channels
B. Content-Engagement Tracking
C. Content Delivery
D. Identify Campaign Member correct answers BC
A marketing specialist of Cosmic Gemina is required to design a campaign management process
for a marketing plan. The process should primarily focus on the development and execution of
campaigns. Which of the following activities should be included in the plan?
Choose 2 answers.
A. Designing the import process and integration
B. Designing the concept
C. Outlining the roles and responsibilities
D. Defining the criteria for lead qualification correct answers BC
Cosmic Electronics is considering the use of Einstein Forecasting to improve the accuracy of
sales forecasts in Salesforce using artificial intelligence. Which of the following are valid
capabilities of Einstein Forecasting that can help the company achieve its objective?
Choose 3 answers.
A. The breakdown of each prediction includes wins from deals closed in the past.
B. The full range of the prediction value is displayed under each prediction.
C. The prediction column on the forecasts page shows the median predicted amount based on
historical data.
D. Top factors that contributed to a particular prediction are displayed in a side panel.
E. One can switch from table view to graph view to view the prediction trend graph. correct
answers CDE
,Cosmic Enterprises usually has multiple marketing and advertising campaigns running
simultaneously. They want to determine which campaigns contribute more to their lead
generation and conversion during a particular season. Which feature can help them with this
requirement?
Choose 1 answer.
A. Einstein Lead Scoring
B. Einstein Campaign Segments
C. Einstein Activity Capture
D. Einstein Opportunity Insights correct answers A.
With Einstein Lead Scoring, leads can be scored separately according to their segments. Since
lead and conversion history can be evaluated based on the associated marketing or advertising
campaign, it will be easier to determine which campaigns prove to be more successful. Einstein
Activity Capture is used to connect email and calendar applications to the Salesforce org and
helps reduce data entry work done by agents. Einstein Opportunity Insights evaluates
opportunities and gives modeled predictions about the likelihood to close them based on data
from previously closed opportunities. There is currently no Salesforce Einstein feature called
Einstein Campaign Segments.
Which selling methodology focuses on collaborating with customers to help them visualize how
a product or service can help them achieve their goals and solve their problems?
Choose 1 answer.
A. Target Account Selling
B. Customer-Centric Selling
C. SPIN Selling
D. Solution Selling correct answers B
, Customer-Centric Selling makes use of active collaboration with customers to identify their
needs, promote solutions for their problems, encourage feedback, and close purchases on the
customer's timeline. The focus is more than problem-solving; it is to help the customers achieve
their goals with a product or service.
Target Account Selling is an account-based approach to prospecting and selling products. In this
methodology, each sales rep is typically assigned to a few target accounts instead of
opportunities.
Solution Selling is a problem-led approach to selling products. Instead of just highlighting the
features of the product, the sales rep or team focuses on the problem faced by the customer and
determines how it can be solved using the product.
SPIN Selling is an approach that involves asking questions based on the following areas:
situation, problem, implication, and need-payoff.
The main office of Cosmic Solar has several conference rooms that are used for presentations
and meetings. Sales users of the company use Salesforce to schedule events. While creating an
event in Lightning Experience, what can a sales manager do to reserve a particular conference
room for a meeting?
Choose 1 answer.
A. Add the conference room resource as an attendee.
B. Specify the conference room in the 'Location' field.
C. Select the conference room in the 'Related To' field.
D. Use a custom field to specify the conference room. correct answers A
Meeting resources, such as conference rooms and projectors, can be reserved for an event. A
resource can be added as an attendee while creating an event. Resources can be created by
navigating to 'Public Calendars and Resources' in Setup.
Cosmic Fenix recently started using Einstein Forecasting for sales revenue predictions in
Salesforce. The sales director of the company would like the sales cloud consultant of the
company to describe how the prediction values on the forecasts page are determined. Which of
the following are valid aspects that the consultant can include in his description?
Choose 3
A. The prediction values are based on existing opportunities that originally had close dates that
were during a previous forecasting period.
B. The prediction values are based on existing opportunities that originally had close dates that
were during the previous fiscal period.
C. The prediction values are based on existing opportunities that are predicted to close during the
current forecasting period.
D. The prediction values are based on opportunities that are pulled in from a later forecasting
period.
E. The prediction values are based on newl correct answers CDE
The marketing design specialists of Cosmic Clockworks have been given the task of designing
and developing content for promoting a new line of clocks that are being manufactured by the
company. Which of the following content - related operations and components should be
included in content development by the marketing design team?
Choose 2 answers
,A. Designing Marketing Channels
B. Content-Engagement Tracking
C. Content Delivery
D. Identify Campaign Member correct answers BC
A marketing specialist of Cosmic Gemina is required to design a campaign management process
for a marketing plan. The process should primarily focus on the development and execution of
campaigns. Which of the following activities should be included in the plan?
Choose 2 answers.
A. Designing the import process and integration
B. Designing the concept
C. Outlining the roles and responsibilities
D. Defining the criteria for lead qualification correct answers BC
Cosmic Electronics is considering the use of Einstein Forecasting to improve the accuracy of
sales forecasts in Salesforce using artificial intelligence. Which of the following are valid
capabilities of Einstein Forecasting that can help the company achieve its objective?
Choose 3 answers.
A. The breakdown of each prediction includes wins from deals closed in the past.
B. The full range of the prediction value is displayed under each prediction.
C. The prediction column on the forecasts page shows the median predicted amount based on
historical data.
D. Top factors that contributed to a particular prediction are displayed in a side panel.
E. One can switch from table view to graph view to view the prediction trend graph. correct
answers CDE
,Cosmic Enterprises usually has multiple marketing and advertising campaigns running
simultaneously. They want to determine which campaigns contribute more to their lead
generation and conversion during a particular season. Which feature can help them with this
requirement?
Choose 1 answer.
A. Einstein Lead Scoring
B. Einstein Campaign Segments
C. Einstein Activity Capture
D. Einstein Opportunity Insights correct answers A.
With Einstein Lead Scoring, leads can be scored separately according to their segments. Since
lead and conversion history can be evaluated based on the associated marketing or advertising
campaign, it will be easier to determine which campaigns prove to be more successful. Einstein
Activity Capture is used to connect email and calendar applications to the Salesforce org and
helps reduce data entry work done by agents. Einstein Opportunity Insights evaluates
opportunities and gives modeled predictions about the likelihood to close them based on data
from previously closed opportunities. There is currently no Salesforce Einstein feature called
Einstein Campaign Segments.
Which selling methodology focuses on collaborating with customers to help them visualize how
a product or service can help them achieve their goals and solve their problems?
Choose 1 answer.
A. Target Account Selling
B. Customer-Centric Selling
C. SPIN Selling
D. Solution Selling correct answers B
, Customer-Centric Selling makes use of active collaboration with customers to identify their
needs, promote solutions for their problems, encourage feedback, and close purchases on the
customer's timeline. The focus is more than problem-solving; it is to help the customers achieve
their goals with a product or service.
Target Account Selling is an account-based approach to prospecting and selling products. In this
methodology, each sales rep is typically assigned to a few target accounts instead of
opportunities.
Solution Selling is a problem-led approach to selling products. Instead of just highlighting the
features of the product, the sales rep or team focuses on the problem faced by the customer and
determines how it can be solved using the product.
SPIN Selling is an approach that involves asking questions based on the following areas:
situation, problem, implication, and need-payoff.
The main office of Cosmic Solar has several conference rooms that are used for presentations
and meetings. Sales users of the company use Salesforce to schedule events. While creating an
event in Lightning Experience, what can a sales manager do to reserve a particular conference
room for a meeting?
Choose 1 answer.
A. Add the conference room resource as an attendee.
B. Specify the conference room in the 'Location' field.
C. Select the conference room in the 'Related To' field.
D. Use a custom field to specify the conference room. correct answers A
Meeting resources, such as conference rooms and projectors, can be reserved for an event. A
resource can be added as an attendee while creating an event. Resources can be created by
navigating to 'Public Calendars and Resources' in Setup.
