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Examen

C201 Business Acumen Exam Questions With answers

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Vista previa 4 fuera de 74 páginas

C201 Business Acumen Exam Questions With answers

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C201 Business Acumen Exam Questions
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With answers /\




Which part of the organizing process aids in effective and efficient progress
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toward planned goals and often results in changes within the organization?
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A. Promoting vision
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B. Evaluating results
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C. Turning strategy into action
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D. Determining the specific activities - CORRECT ANSWERS ✔✔B.
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Evaluating results /\




What is the result of a company increasing the delegation of authority and
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the span of control?
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A. Centralized decision making
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B. Increased number of managers at the upper management level
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C. Increased number of direct reports per manager
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D. Increased decision-making authority given to employees - CORRECT
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ANSWERS ✔✔D. Increased decision-making authority given to employees
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Which two key elements does an effective organization include?Choose 2
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answers

,A. Human interaction
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B. Compensation
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C. Safety
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D. Structure - CORRECT ANSWERS ✔✔Human Interaction and Structure
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Why does a line organizational structure function most effectively in a crisis
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situation?



A. It provides specialized expertise, advice, and guidance.
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B. It draws on temporary resources needed in an emergency.
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C. It establishes a direct flow of authority.
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D. It places authority in the hands of a group of individuals rather than a
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single person. - CORRECT ANSWERS ✔✔C. It establishes a direct flow of
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authority.



A company might divide itself into smaller groups that best match the types
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of customers it serves. What is this is an example of?
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A. Departmentalization
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B. Organization
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C. Strategic Planning
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D. Decentralization - CORRECT ANSWERS ✔✔A. Departmentalization
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,Which primary driver does management use for an organization's structure?
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A. Ease of employee interaction
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B. Hierarchical accountability
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C. Company business processes
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D. Achievement of company goals - CORRECT ANSWERS ✔✔D.
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Achievement of company goals /\ /\ /\




Which step in the organizing process results in management grouping work
/\ /\ /\ /\ /\ /\ /\ /\ /\ /\ /\




activities into units within the organization?
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A. Delegation
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B. Centralization
/\




C. Decentralization
/\




D. Departmentalization - CORRECT ANSWERS ✔✔D. Departmentalization
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A high-tech startup company is launching a marketing campaign for its new
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social media portal by highlighting how the portal exceeds the connectivity
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and collaboration capabilities of all other social media sites.Which type of
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competitive advantage is this company leveraging?
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A. Brand recognition
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B. Customer loyalty
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C. Price
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, D. Product - CORRECT ANSWERS ✔✔D. Product
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Which marketing strategy is devoted to maintaining continuous bottom line
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prices rather than relying on short-term price-cutting tactics such as cents-off
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coupons, rebates, and special sales? /\ /\ /\ /\




A. Skimming pricing
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B. Penetration pricing
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C. Cost-based pricing
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D. Everyday low pricing - CORRECT ANSWERS ✔✔D. Everyday low pricing
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When would a pull promotional strategy enhance a competitive advantage to
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market a product better than a push strategy?
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A. When the product is best sold through personal selling activities.
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B. When demand for the product is driven by marketing intermediaries.
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C. When demand for the product is driven by the end user.
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D. By combining messages of price-value, product differentiation, and prestige
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into a focused campaign. - CORRECT ANSWERS ✔✔C. When demand for
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the product is driven by the end user.
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Which marketing tool is often used to build effective relationship marketing
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campaigns?



A. Affinity programs
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