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SMPA 1050 Final 2025/2026 Exam Questions with Detailed Verified Answers (100% Correct Answers) | Already Graded A+

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SMPA 1050 Final 2025/2026 Exam Questions with Detailed Verified Answers (100% Correct Answers) | Already Graded A+ survey -

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SMPA 1050 Final 2025/2026 Exam
Questions with Detailed Verified
Answers (100% Correct Answers) |
Already Graded A+



survey - 🧠 ANSWER ✔✔-a technique for ascertaining the self-reported

attitudes or behaviors of a particular group, usually by questioning a

representative, random sample of the group

pro: generalizable

con: cannot make strong claims, minor variation in wording and order of

questions and social desirability affect responses


content analysis - 🧠 ANSWER ✔✔the systematic coding and objective

recording of data, guided by some rationale, identifying patterns in data

pros: cheap, high reliability, quantifies meaning

cons: if coding is inaccurate then the findings are invalid, context can be

ignored, not valid on its own




1
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PRIVACY STATEMENT. ALL RIGHTS RESERVED

,Experiments - 🧠 ANSWER ✔✔a technique that tests predicted relationships

among variables in a controlled environment

pros: causal inferences, control over administration of independent

variables, internal validity

cons: not always generalizable, lacks external validity


Independent variable - 🧠 ANSWER ✔✔Things that influence, effect, or

cause other things

example: strategy framed news stories


dependent variable - 🧠 ANSWER ✔✔things that are influenced, affected, or

moved


population - 🧠 ANSWER ✔✔the universe of things you are interested in

understanding

example: Americans, voters, likely voters


sample - 🧠 ANSWER ✔✔a smaller portion of that population that you

analyze because the population is too big

meant to be representative




2
COPYRIGHT@SARAHROSAPERAL 2025/2026. YEAR PUBLISHED 2025. COMPANY REGISTRATION NUMBER: 619652435. TERMS OF USE.
PRIVACY STATEMENT. ALL RIGHTS RESERVED

, internal validity - 🧠 ANSWER ✔✔extent to which we can draw cause-and-

effect inferences from a study

is the study conducted properly


external validity - 🧠 ANSWER ✔✔extent to which we can generalize

findings to real-world settings


Codebook - 🧠 ANSWER ✔✔-a document that contains explicit directions

about how data from data collection forms are coded in the data file

-defines all variables


intercoder reliability - 🧠 ANSWER ✔✔in content analysis, the degree of

agreement between or among independent coders


crime story - 🧠 ANSWER ✔✔-A type of story most likely to lead to newscast


-up to 83% of the lead stories can be this type


print and broadcast agendas - 🧠 ANSWER ✔✔similarities between two

news platforms that cover crime the most while leaving out other stories

and


newscast, newspaper - 🧠 ANSWER ✔✔Much greater difference between

crime and entertainment in __________ than __________

3
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PRIVACY STATEMENT. ALL RIGHTS RESERVED

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Subido en
25 de mayo de 2025
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