BUS2-130 EXAM 2 QUESTIONS &
ANSWERS 100% SOLVED!!
1 of 66
Term
What other factors affect price elasticity?
Give this one a try later!
1. availability of substitutes. 2.
contain and protect the product;
Ability to stockpile. 3. difficulty of
attract attention; describe product;
comparisons, like bundle make a sale
pricing for internet and cable
, 1. product development; 2. specifies features of the product;
introduction; 3. growth; 4. marketing strategy needed;
maturity;
detailed financial projections; fit
5.decline
w/ company objectives
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2 of 66
Definition
1. subtraction 2. 3. task unification division 4. multiplication
5. attribute dependency
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What are the four types of 5 templates for product
consumers (diffusion of innovation
innovation)
Motivation What are the four purposes that
(Psychological Factors)
packaging serves
Don't know?
, 3 of 66
Definition
1. Industrial markets reprocess a product or service before
selling it to the next buyer; 2. Resellers markets do not
reprocess before
reselling; 3. Government units buy goods and services for
their
constituents.
Give this one a try later!
Types of
5 templates for product innovation Organizational
Markets
Relative Advantage (factors idea generation (new
that effect new product product process)
adoption)
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4 of 66
Definition
per unit costs that vary with production or sales
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Variable costs Fixed costs
, Direct costs Target costs
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5 of 66
Term
What two other factors affect price elasticity?
Give this one a try later!
Cost-plus pricing and
markup on selling Quotas and markups
Market type and price elasticity of
Importance and uniqueness. demand
Don't know?
6 of 66
Definition
A market structure in which a few sellers dominate a
market, like phone service providers. The sellers set the
price but are sensitive to competitors actions. There is
differentiation between competitors,
and it is illegal to fix prices
ANSWERS 100% SOLVED!!
1 of 66
Term
What other factors affect price elasticity?
Give this one a try later!
1. availability of substitutes. 2.
contain and protect the product;
Ability to stockpile. 3. difficulty of
attract attention; describe product;
comparisons, like bundle make a sale
pricing for internet and cable
, 1. product development; 2. specifies features of the product;
introduction; 3. growth; 4. marketing strategy needed;
maturity;
detailed financial projections; fit
5.decline
w/ company objectives
Don't know?
2 of 66
Definition
1. subtraction 2. 3. task unification division 4. multiplication
5. attribute dependency
Give this one a try later!
What are the four types of 5 templates for product
consumers (diffusion of innovation
innovation)
Motivation What are the four purposes that
(Psychological Factors)
packaging serves
Don't know?
, 3 of 66
Definition
1. Industrial markets reprocess a product or service before
selling it to the next buyer; 2. Resellers markets do not
reprocess before
reselling; 3. Government units buy goods and services for
their
constituents.
Give this one a try later!
Types of
5 templates for product innovation Organizational
Markets
Relative Advantage (factors idea generation (new
that effect new product product process)
adoption)
Don't know?
4 of 66
Definition
per unit costs that vary with production or sales
Give this one a try later!
Variable costs Fixed costs
, Direct costs Target costs
Don't know?
5 of 66
Term
What two other factors affect price elasticity?
Give this one a try later!
Cost-plus pricing and
markup on selling Quotas and markups
Market type and price elasticity of
Importance and uniqueness. demand
Don't know?
6 of 66
Definition
A market structure in which a few sellers dominate a
market, like phone service providers. The sellers set the
price but are sensitive to competitors actions. There is
differentiation between competitors,
and it is illegal to fix prices
