Google Search Ads Exam Questions and Answers 100% Pass
golf enthusiast watches instructional videos abt golf, searched for best golf clubs, researched golf on
google maps. What search audience selection would be the best? - Answers Affinity Audience
water sports co custom made watercraft and accessories. Broad key word match "boat" then modifier as
"paddle" what two searches would come up - Answers - travel on a paddle ship
- green boat paddle
ad extensions assist with providing with what 2 things - Answers - relevant info
- info based on the current moment
Meredith notices sales are starting to lag. optimization score is 22% what does it mean - Answers could
be improved by 78%
alex started campaign for motorcycle custom helmets. What would google ads provide - Answers
showing ad to people looking at relevant info abt helmets
digital strategist jared wants to add something extra as an incentive for people to click on his ad. two
optional fields for URL what is the guidelinen - Answers 15 characters for each
text ad 5 steps - Answers - sign in to account
- page menu- ad and extensions
- + button and text ad
- enter headline, url, description
- meets guidelines and save
asam wants to know why callout extensions - Answers highlight key info and selling points of business
automated bidding does heavy lifting. what does it use to set right bid for right auction - Answers
machine learning
Bernadettes in charge of a competitive mark campaign. what is the value of using a google search ad -
Answers business will have a competitive presence w smaller businesses
Bobs electrics launching UltraView1000 uses broad match modifier w key words television voice and
accessible. what's the benefits - Answers bobs ad will appear if search terms contain at least ALL three
keywords or variations
UltraView1000 with broad term Television what will show up - Answers if search has any variation of
keyword, like TV
, Ultraview1000 phrase match with - Answers only show with UltraView1000 with words either before or
after
Brenda wants to increase optimization score. what change will help - Answers adding seasonal
messaging during holiday season
Brian uses optimization score. What is it based on - Answers key aspects of account like stats, settings
and industry trends
Carlton runs adventure excursion in south america and wants to increase number of people who book
tours. what will help for google search ads - Answers researching SA holiday destinations oline
Carrie owns gardening store and someone saw her ad. what did they do to see it - Answers search for
related gardening info
Clara is using optimaztion how is this beneficial - Answers to find how close her campaign is from ideal
potential results
similar audience has seed list removed so - Answers no overlap between similar and seed list
Francie is advertising her video software and knows 3-5 ads in each ad group. why is this important -
Answers more ads in ad group meal more options in success in auctions
Francis wants to increase ad skills and optimize results for clients. what should he do - Answers - include
3-5 ads, and at least 3 extensions in each ad group
- optimize ad rotations for click or conversion actions
Gina wants to use headlines/descriptions. what are two benefits of responsive ads - Answers - more
relevance
- more flexibility
Ginger is creating an inviting and relevant ad so users will interact to earn clicks she needs to use her ad
to - Answers - includes current promotion
- has relevant headline
what are campaign types - Answers search, display, shopping, app, video
Google ads reviews texts ads what are reviewed - Answers content and formatting
3 principles - Answers content
results
relevence
golf enthusiast watches instructional videos abt golf, searched for best golf clubs, researched golf on
google maps. What search audience selection would be the best? - Answers Affinity Audience
water sports co custom made watercraft and accessories. Broad key word match "boat" then modifier as
"paddle" what two searches would come up - Answers - travel on a paddle ship
- green boat paddle
ad extensions assist with providing with what 2 things - Answers - relevant info
- info based on the current moment
Meredith notices sales are starting to lag. optimization score is 22% what does it mean - Answers could
be improved by 78%
alex started campaign for motorcycle custom helmets. What would google ads provide - Answers
showing ad to people looking at relevant info abt helmets
digital strategist jared wants to add something extra as an incentive for people to click on his ad. two
optional fields for URL what is the guidelinen - Answers 15 characters for each
text ad 5 steps - Answers - sign in to account
- page menu- ad and extensions
- + button and text ad
- enter headline, url, description
- meets guidelines and save
asam wants to know why callout extensions - Answers highlight key info and selling points of business
automated bidding does heavy lifting. what does it use to set right bid for right auction - Answers
machine learning
Bernadettes in charge of a competitive mark campaign. what is the value of using a google search ad -
Answers business will have a competitive presence w smaller businesses
Bobs electrics launching UltraView1000 uses broad match modifier w key words television voice and
accessible. what's the benefits - Answers bobs ad will appear if search terms contain at least ALL three
keywords or variations
UltraView1000 with broad term Television what will show up - Answers if search has any variation of
keyword, like TV
, Ultraview1000 phrase match with - Answers only show with UltraView1000 with words either before or
after
Brenda wants to increase optimization score. what change will help - Answers adding seasonal
messaging during holiday season
Brian uses optimization score. What is it based on - Answers key aspects of account like stats, settings
and industry trends
Carlton runs adventure excursion in south america and wants to increase number of people who book
tours. what will help for google search ads - Answers researching SA holiday destinations oline
Carrie owns gardening store and someone saw her ad. what did they do to see it - Answers search for
related gardening info
Clara is using optimaztion how is this beneficial - Answers to find how close her campaign is from ideal
potential results
similar audience has seed list removed so - Answers no overlap between similar and seed list
Francie is advertising her video software and knows 3-5 ads in each ad group. why is this important -
Answers more ads in ad group meal more options in success in auctions
Francis wants to increase ad skills and optimize results for clients. what should he do - Answers - include
3-5 ads, and at least 3 extensions in each ad group
- optimize ad rotations for click or conversion actions
Gina wants to use headlines/descriptions. what are two benefits of responsive ads - Answers - more
relevance
- more flexibility
Ginger is creating an inviting and relevant ad so users will interact to earn clicks she needs to use her ad
to - Answers - includes current promotion
- has relevant headline
what are campaign types - Answers search, display, shopping, app, video
Google ads reviews texts ads what are reviewed - Answers content and formatting
3 principles - Answers content
results
relevence
