Communications Final Exam Questions And
Answers With Verified Solutions Already
Passed!!!
The communication model "Who says what to whom in what channel with what
effect?" was
formulated by ________.
a. Shannon and Weaver
b. Harold Lasswell
c. Harold Innes
d. Marshall McLuhan - ANSWER✔✔ a
From the perspective of "mass society theory," audiences are seen to be ________.
a. publicly driven
b. large scale
c. unsophisticated and subject to manipulation
d. synchronous - ANSWER✔✔ c
The "social model of communication" sees communication as ________.
a. contingent on some shared social element or space
b. a simple sender/receiver model
c. a mathematical or transmission model
d. a very simple exchange of information - ANSWER✔✔ a
CRTC stands for ________.
a. Canadian Radio and Television Commission
,b. Canadian Radio and Telephone Commission
c. Canadian Radio-television and Telecommunications Commission
d. Canadian Radio and Telecommunications Commission - ANSWER✔✔ c
The key feature of new media is that they ________.
a. centralize opportunities to create media information
b. centralize opportunities to distribute media information
c. decentralize opportunities to create and distribute media information
d. decentralize the mass audience - ANSWER✔✔ c
6. In the mathematical model of communication, any force disrupting the
transmission of the
intended message is referred to as ________.
a. static
b. fog
c. noise
d. interference - ANSWER✔✔ c
In claiming that the text takes a critical perspective on media, the authors mean
they are
________.
a. looking at media negatively
b. looking at the ways media are implicated in our knowledge and understanding of
the
world
c. complaining about the media
, d. looking at media as a business - ANSWER✔✔ b
Today, a mass audience should be thought of as ________.
a. a mob
b. an unthinking mass of individuals easily manipulated by media practitioners
c. homogenous
d. a shorthand term for the many people who consume entertainment and
information - ANSWER✔✔ d
According to polls from 2013, Canadians spent approximately ________ per week
either
watching television or surfing the internet.
a. 5 hours
b. 20 hours
c. 36 hours
d. 53 hours - ANSWER✔✔ c
The Shannon-Weaver model views communication as a cultural form, a social
practice
intimately woven into a larger set of ideas, values, and understandings about the
world.
a. True
b. False - ANSWER✔✔ b
Denotative meaning is the seemingly obvious or readily apparent meaning.
a. True
Answers With Verified Solutions Already
Passed!!!
The communication model "Who says what to whom in what channel with what
effect?" was
formulated by ________.
a. Shannon and Weaver
b. Harold Lasswell
c. Harold Innes
d. Marshall McLuhan - ANSWER✔✔ a
From the perspective of "mass society theory," audiences are seen to be ________.
a. publicly driven
b. large scale
c. unsophisticated and subject to manipulation
d. synchronous - ANSWER✔✔ c
The "social model of communication" sees communication as ________.
a. contingent on some shared social element or space
b. a simple sender/receiver model
c. a mathematical or transmission model
d. a very simple exchange of information - ANSWER✔✔ a
CRTC stands for ________.
a. Canadian Radio and Television Commission
,b. Canadian Radio and Telephone Commission
c. Canadian Radio-television and Telecommunications Commission
d. Canadian Radio and Telecommunications Commission - ANSWER✔✔ c
The key feature of new media is that they ________.
a. centralize opportunities to create media information
b. centralize opportunities to distribute media information
c. decentralize opportunities to create and distribute media information
d. decentralize the mass audience - ANSWER✔✔ c
6. In the mathematical model of communication, any force disrupting the
transmission of the
intended message is referred to as ________.
a. static
b. fog
c. noise
d. interference - ANSWER✔✔ c
In claiming that the text takes a critical perspective on media, the authors mean
they are
________.
a. looking at media negatively
b. looking at the ways media are implicated in our knowledge and understanding of
the
world
c. complaining about the media
, d. looking at media as a business - ANSWER✔✔ b
Today, a mass audience should be thought of as ________.
a. a mob
b. an unthinking mass of individuals easily manipulated by media practitioners
c. homogenous
d. a shorthand term for the many people who consume entertainment and
information - ANSWER✔✔ d
According to polls from 2013, Canadians spent approximately ________ per week
either
watching television or surfing the internet.
a. 5 hours
b. 20 hours
c. 36 hours
d. 53 hours - ANSWER✔✔ c
The Shannon-Weaver model views communication as a cultural form, a social
practice
intimately woven into a larger set of ideas, values, and understandings about the
world.
a. True
b. False - ANSWER✔✔ b
Denotative meaning is the seemingly obvious or readily apparent meaning.
a. True