Mrt Practice Test Exam Latest Questions And Answers Graded A+

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25 Multiple choice questions

Term 1 of 25
What is the Personal Brand Formula?

-advertising
-public relations
-sales promotions
-personal selling


Personality + Performance + Visibility + Trust

-Customer
-Conditions
-Competition
-Company

*NOT COMPLIANCE*

1. Lack of good service
2. Lack of knowledge

,Term 2 of 25
What are traits to becoming successful? (CHASE)

-Price
-Promotion
-Place
-Product


-advertising
-public relations
-sales promotions
-personal selling


-Customer
-Conditions
-Competition
-Company


*NOT COMPLIANCE*

-creative
-honest
-aggressive
-smart
-enthusiastic

,Term 3 of 25
What are the steps in for the Path of Purchase?

-advertising
-public relations
-sales promotions
-personal selling

1. Market Analysis
2. Strategy Development
3. Implementation

1. awareness
2. consideration
3. purchase
4. post purchase behavior
5. repeat purchase

-Customer
-Conditions
-Competition
-Company

*NOT COMPLIANCE*

, Term 4 of 25
When dealing with Customer Satisfaction 7% of customers do this and 77% of customers do
this?

-7% tell the company when there is bad service
-77% tell other people when the service is bad

-38% vocal
-55% visual
-7% verbal arrangment

1. awareness
2. consideration
3. purchase
4. post purchase behavior
5. repeat purchase

-Drive Traffic
-Promote product
-Impulse buys

Term 5 of 25
What may happen if there is Good Service?

-Price
-Promotion
-Place
-Product

-creative
-honest
-aggressive
-smart
-enthusiastic


Ambush Marketing

-Premium Pricing
-Referrals