Visual Media Final UPDATED Actual
Exam Questions and CORRECT Answers
In layout design, the standard unit of measurement is? - CORRECT ANSWER✔✔- Pica
Another term for paragraphs of text on a page is? - CORRECT ANSWER✔✔- Copy
Which file format below would save a background as transparent? - CORRECT
ANSWER✔✔- jpg
An example of shutter speed - CORRECT ANSWER✔✔- 1/500
When designing a print product which color format is best? - CORRECT ANSWER✔✔-
CMYK
According to the readings, all of the following are major layout "sins" EXCEPT? -
CORRECT ANSWER✔✔- Using more than 2 colors
To avoid trapped negative space you should what? - CORRECT ANSWER✔✔- Push extra
whitespace toward the outside edges of your layout
As a basic unit of visual communication, "value" refers to? - CORRECT ANSWER✔✔-
Varying tones of light and dark
Sophia has decided to design a brochure for a coffee company. On every page she uses coffee
beans in some creative way. They are used as artwork at the end of the story, they are seen in
photos and used in some information graphics. This is an example of? - CORRECT
ANSWER✔✔- Rhythm and pattern
Unity is a design concept that means what? - CORRECT ANSWER✔✔- All of the parts of
the design look like they belong together
, The principles of proximity, similarity, continuity, and closure make a theory known as? -
CORRECT ANSWER✔✔- Gestalt
An individual character (e.g. ©) is known as? - CORRECT ANSWER✔✔- glyph
There are 5 basic font categories. They include 1) old style 2) sans serif 3) decorative 4) slab
serif and? - CORRECT ANSWER✔✔- Modern
A group of fonts that share common design features (Times, Times Bold, Times Italic) is
called a? - CORRECT ANSWER✔✔- Typeface
The space between lines of type is called? - CORRECT ANSWER✔✔- Leading
The 3 primary colors of the color wheel are red, yellow, and_____? - CORRECT
ANSWER✔✔- Blue
When designing for the web, I use a color code like this: #DFDA05. This is called a
_________ code - CORRECT ANSWER✔✔- Hexadecimal
Sarah has a photo that is 72 inches x 48 inches at 72 dpi. If she printed this photo at 18'x12'
what would her resolution be? - CORRECT ANSWER✔✔- 288
Shutter speed refers to? - CORRECT ANSWER✔✔- -The length of time the camera allows
light into it; when shutter speed opens longer, more light comes in; shots taken under 1/60th
of a second require a tripod
When designing for print, which is a major issue when using photos taken from the web? -
CORRECT ANSWER✔✔- They are usually too low of a resolution
When shooting video, secondary footage taken to illustrate shots and provide context is
called? - CORRECT ANSWER✔✔- B-roll
This is NOT a video format - CORRECT ANSWER✔✔- m3c
Exam Questions and CORRECT Answers
In layout design, the standard unit of measurement is? - CORRECT ANSWER✔✔- Pica
Another term for paragraphs of text on a page is? - CORRECT ANSWER✔✔- Copy
Which file format below would save a background as transparent? - CORRECT
ANSWER✔✔- jpg
An example of shutter speed - CORRECT ANSWER✔✔- 1/500
When designing a print product which color format is best? - CORRECT ANSWER✔✔-
CMYK
According to the readings, all of the following are major layout "sins" EXCEPT? -
CORRECT ANSWER✔✔- Using more than 2 colors
To avoid trapped negative space you should what? - CORRECT ANSWER✔✔- Push extra
whitespace toward the outside edges of your layout
As a basic unit of visual communication, "value" refers to? - CORRECT ANSWER✔✔-
Varying tones of light and dark
Sophia has decided to design a brochure for a coffee company. On every page she uses coffee
beans in some creative way. They are used as artwork at the end of the story, they are seen in
photos and used in some information graphics. This is an example of? - CORRECT
ANSWER✔✔- Rhythm and pattern
Unity is a design concept that means what? - CORRECT ANSWER✔✔- All of the parts of
the design look like they belong together
, The principles of proximity, similarity, continuity, and closure make a theory known as? -
CORRECT ANSWER✔✔- Gestalt
An individual character (e.g. ©) is known as? - CORRECT ANSWER✔✔- glyph
There are 5 basic font categories. They include 1) old style 2) sans serif 3) decorative 4) slab
serif and? - CORRECT ANSWER✔✔- Modern
A group of fonts that share common design features (Times, Times Bold, Times Italic) is
called a? - CORRECT ANSWER✔✔- Typeface
The space between lines of type is called? - CORRECT ANSWER✔✔- Leading
The 3 primary colors of the color wheel are red, yellow, and_____? - CORRECT
ANSWER✔✔- Blue
When designing for the web, I use a color code like this: #DFDA05. This is called a
_________ code - CORRECT ANSWER✔✔- Hexadecimal
Sarah has a photo that is 72 inches x 48 inches at 72 dpi. If she printed this photo at 18'x12'
what would her resolution be? - CORRECT ANSWER✔✔- 288
Shutter speed refers to? - CORRECT ANSWER✔✔- -The length of time the camera allows
light into it; when shutter speed opens longer, more light comes in; shots taken under 1/60th
of a second require a tripod
When designing for print, which is a major issue when using photos taken from the web? -
CORRECT ANSWER✔✔- They are usually too low of a resolution
When shooting video, secondary footage taken to illustrate shots and provide context is
called? - CORRECT ANSWER✔✔- B-roll
This is NOT a video format - CORRECT ANSWER✔✔- m3c
