©BRAINBARTER 2024/2025
COMM RELS 257 midterm edit 1 Exam
Study Guide.
3 points of mystification - answer✔1. who has access to art
2. possibility of multiple explanations of the piece influenced by a person's experience
3. form/composition/color elevated to extreme heights; loses meaning
4 ways reproductions affect meaning - answer✔1. Fragments meaning
2. Distort
3. Loses originality
4. Changes context
4 things about oil painting - answer✔1. Social status
2. Idea of Possession
3.Type of Currency
4. Allowed imagery with texture (revolutionary)
Advertising is less about _________ and more about _________ - answer✔ownership / envy
We are not a material culture but a ______________ culture - answer✔status
, ©BRAINBARTER 2024/2025
Uses art to ___________ products - answer✔elevate
Uses __________ features through models - answer✔mythological
Sexuality in Advertising - answer✔less of a focus on product and more of a focus on becoming
the advertised
Sense of false freedom/ability to chose - answer✔"Advertising steals your happiness and sells it
back to you for the price of the product"
Artistic Intelligence - answer✔ability to solve problems or create products that are valued in
more than one cultural setting
Theory of Multiple Intelligences - answer✔multiple different intelligences; art isn't one but uses
a combo
2 main intelligences emphasized in Western culture - answer✔1. linguistic
2. logical-mathmatical
Advertising portrays ______ - answer✔ideals/aspirations instead of reality
Firth's Method - answer✔1. Surface meaning
2. Intended meaning
3. Cultural meaning
Aesthetic means _____ - answer✔Greek for sensation or perception
COMM RELS 257 midterm edit 1 Exam
Study Guide.
3 points of mystification - answer✔1. who has access to art
2. possibility of multiple explanations of the piece influenced by a person's experience
3. form/composition/color elevated to extreme heights; loses meaning
4 ways reproductions affect meaning - answer✔1. Fragments meaning
2. Distort
3. Loses originality
4. Changes context
4 things about oil painting - answer✔1. Social status
2. Idea of Possession
3.Type of Currency
4. Allowed imagery with texture (revolutionary)
Advertising is less about _________ and more about _________ - answer✔ownership / envy
We are not a material culture but a ______________ culture - answer✔status
, ©BRAINBARTER 2024/2025
Uses art to ___________ products - answer✔elevate
Uses __________ features through models - answer✔mythological
Sexuality in Advertising - answer✔less of a focus on product and more of a focus on becoming
the advertised
Sense of false freedom/ability to chose - answer✔"Advertising steals your happiness and sells it
back to you for the price of the product"
Artistic Intelligence - answer✔ability to solve problems or create products that are valued in
more than one cultural setting
Theory of Multiple Intelligences - answer✔multiple different intelligences; art isn't one but uses
a combo
2 main intelligences emphasized in Western culture - answer✔1. linguistic
2. logical-mathmatical
Advertising portrays ______ - answer✔ideals/aspirations instead of reality
Firth's Method - answer✔1. Surface meaning
2. Intended meaning
3. Cultural meaning
Aesthetic means _____ - answer✔Greek for sensation or perception
