WGU C201 BUSINESS ACUMEN OBJECTUVE ASSESSMENT. LATEST 2024/2025 ACTUAL EXAM QUESTIONS AND CORRECT ANSWERS.

WGU C201 BUSINESS ACUMEN OBJECTUVE ASSESSMENT. LATEST 2024/2025 ACTUAL EXAM QUESTIONS AND CORRECT ANSWERS. 3D Printing -Correct Answer: etching of plastic layers into different shapes by laying down successive layers of material to form a 3D solid object a form of private equity owned by governments. -Correct Answer: A sovereign wealth fund is: A group or committee often makes decisions Purchasers often invite selected providers to bid on a purchase Buyers face organizational influences that affect their own preferences -Correct Answer: In which three ways does business-buying behavior differ from consumer-buying behavior? a product has a relatively high price -Correct Answer: Personal selling works best when: A rise of interest rates on these securities An increase in overall cost of debt to private borrowers -Correct Answer: Which two economic impacts should a manager anticipate when the U.S. government reduces the number of Treasury bills, Treasury Notes, and Treasury bonds it sells? A transaction processing system -Correct Answer: Which type of information system should be accessed by the vice president of sales for a national department store chain who wants to see the previous day's sales receipts? Accessories to primary products Consumable supplies -Correct Answer: With which two types of products does a marketing strategy rely on advertising more than personal selling? Accounting -Correct Answer: process of measuring, interpreting, and communicating financial information to enable people inside and outside the firm to make informed decisions Accounting Cycle -Correct Answer: set of activities involved in converting information and individual transactions into financial statements Accounting Cycle -Correct Answer: The is a set of activities involved in converting information and individual transactions into financial statements. Accounting Cycle -Correct Answer: The procedure by which accountants convert data about individual transactions to financial statements is called Accounting Equation -Correct Answer: formula that states that assets must equal liabilities plus owners' equity Accurual accounting -Correct Answer: accounting method that records revenues and expenses when they occur, not necessarily when cash actually changes hands Achievement of company goals -Correct Answer: Which primary driver does management use for an organization's structure? activity -Correct Answer: Inventory turnover describes how efficiently a company is managing its sales and purchases of inventory. This is an example of a(n) ratio. Adding new users, finding new uses for the product, increasing frequency of use. -Correct Answer: After years of marketing a body lotion, a cosmetics company begins promoting the lotion as an insect repellent as well.In which three product life cycle extension strategies did this company engage? Administering securities laws and protecting investors -Correct Answer: What is the primary responsibility of the Securities and Exchange Commission (SEC)? Advertising -Correct Answer: paid nonpersonal communication, usually targeted at large numbers of potential buyers Affinity Program -Correct Answer: marketing effort sponsored by an organization that solicits involvement by individuals who share common interests and activities Affinity Programs -Correct Answer: Which marketing tool is often used to build effective relationship marketing campaigns? analytic and synthetic -Correct Answer: What are the two main production systems Analyzing major investment decisions -Correct Answer: What is one role of a financial manager? anticipate needs before those needs surface. -Correct Answer: The best marketers not only give consumers what they want but also: Application Service Provider (ASP) -Correct Answer: outside supplier that provides both the computers and the application support for managing an information system Asset -Correct Answer: Anything of value owned by a company Assets = Liabilities + Owners' equity -Correct Answer: The basic accounting equation is Autocratic leadership Correct Answer is centered on the boss. Awareness, Loyalty and favorable images -Correct Answer: What are three qualities of strong brand equity? Balance Sheet -Correct Answer: Of the four financial statements, only the is considered to be a permanent statement. Balance Sheet -Correct Answer: Statement of a company's financial position- what it owns and claims against its assets- at a particular point in time Balanced Budget -Correct Answer: situation in which total revenues raised by taxes equal the total proposed spending for the year Benchmarking -Correct Answer: process of determining how well other companies perform business functions or tasks Big data -Correct Answer: information collected in massive amounts and at unprecedented speed from both traditional and digital sources that is used in business decision making Botnet -Correct Answer: A network of PCs that have been infected with one or more data-stealing viruses Brand -Correct Answer: a name, term, symbol, design, or combination thereof that identifies a seller's products and differentiates them from competitors' products Brand equity -Correct Answer: added value that a respected and successful name gives to a product Brand Name -Correct Answer: part of the brand consisting of words or letters included in a name used to identify and distinguish the firm's offerings from those of competitors brand names. -Correct Answer: Coca-Cola, McDonald's, American Express, Google, and Nike are examples of: brand preference -Correct Answer: A customer intends to purchase her favorite cereal. It is out of stock, so she purchases an alternative brand of cereal instead.Which stage of brand loyalty is this customer in? breakeven analysis -Correct Answer: pricing-related technique used to determine the minimum sales volume a product must generate at a certain price level to cover all costs Budget -Correct Answer: organization's plan for how it will raise and spend money during a given period of time budget deficit -Correct Answer: a situation in which the government spends more than it raises through taxes Budget Surplus -Correct Answer: excess funding that occurs when government spends less than the amount of funds raised through taxes and fees bundle of physical, service, and symbolic characteristics. -Correct Answer: A product is best described as: business (B2B) product -Correct Answer: good or service purchased to be used, either directly or indirectly, in the production of other goods for resale business -Correct Answer: Paycheck services and huge multifunction copying machines used in operating an organization would be classified as what type of product? Business Intelligence -Correct Answer: activities and technologies for gathering, storing, and analyzing data to make better competitive decisions Buying stock in the public company for which the employee works based on a conversation the employee overheard at a cocktail party between two of the company's executives Selling company stock because a co-worker told the employee the company's new drug is failing in clinical trial -Correct Answer: Which two activities are prohibited by insider trading laws and should be avoided by a firm's employees? by allowing the economy to expand and inflation to remain in check. -Correct Answer: The Federal Reserve manages the money supply: Capital Structure -Correct Answer: Mix of a company's debt and equity capital Cash budgets reflect the timing of actual cash inflows and outflows; the accrual system matches expenses to the period when they occur -Correct Answer: -Correct Answer: iconYour answer is correct. How is a cash budget different from the accrual system? cash -Correct Answer: The budget tracks the company's cash inflows and outflows. Cash funds -Correct Answer: Which of the following is NOT a type of securities? Category Advisor -Correct Answer: Vendor that is designed by the business customer as the major supplier to assume responsibility for dealing with all the other vendors for a project and presenting the entire package to the business buyer. cause advertising -Correct Answer: form of institutional advertising that promotes a specific viewpoint on a public issue as a way to influence public opinion and the legislative process Cause Marketing -Correct Answer: marketing that promotes a cause or social issue, such as preventing child abuse, anti-littering efforts, and stop-smoking campaigns cause, place, event, person, organization -Correct Answer: Five types of non-traditional marketing? Chief Information Officer (CIO) -Correct Answer: executive responsible for managing a company's information system and related computer technologies Cloud Computing -Correct Answer: Powerful servers store applications software and databases for users to access via the web using anything from a PC to a smart phone Cobranding -Correct Answer: cooperative arrangement in which two or more businesses team up to closely link their names on a single product collect, store, and communicate processed data. -Correct Answer: An information system should: Comarketing -Correct Answer: Cooperative arrangement in which two or more businesses jointly market each other's products Commercial Banks Correct Answer are the largest and probably most important financial institution in the United States. commercial paper. -Correct Answer: Securities sold by corporations are: commerical paper -Correct Answer: In which type of security should a business invest its excess cash in anticipation of paying off the current year's tax liability? Common Stock -Correct Answer: shares that give owners voting rights but only residual claims to the firm's assets and income distributions Communism -Correct Answer: Economic System in which all property would be shared equally by the people of a community under the direction of a strong central government comparitive advertising Correct Answer has traditionally been used in a number of industries where there are rivalries between companies. Competitive Pricing -Correct Answer: strategy that tries to reduce the emphasis on price competition by matching other firms' prices and concentrating their own marketing efforts on the product, distribution, and promotional elements of the marketing mix computer-aided design (CAD) -Correct Answer: process that allows engineers to design components as well as entire products on computer screens faster and with fewer mistakes than they could achieve working with traditional drafting systems computer-aided manufacturing (CAM) -Correct Answer: computer tools to analyze CAD output and enable a manufacturer to analyze the steps that a machine must take to produce a needed product or part Computer-based information system -Correct Answer: Information systems that rely on on computers and related technologies to store information electronically in an organized, accessible manner. computer-integrated manufacturing (CIM) -Correct Answer: production system in which computers help workers design products, control machines, handle materials, and control the production function in an integrated fashion consumer (B2C) product -Correct Answer: good or service that is purchased by end users Consumer Behavior -Correct Answer: actions of ultimate consumers directly involved in obtaining, consuming, and disposing of products and the decision processes that precede and follow these actions Consumer Price Index (CPI) -Correct Answer: measurement of the monthly average change in prices of goods and services contingency planning -Correct Answer: Which of the following planning activities involves two components: business continuation and public communication? continuous; intermittent -Correct Answer: What are the two time related production processes? Controlling -Correct Answer: function of evaluating an organization's performance against its objectives convenience -Correct Answer: Milk, coffee, and paper towels are classified as products. convenience, shopping, specialty, unsought -Correct Answer: What are the four types of consumer products? cooperative advertising -Correct Answer: allowances provided by marketers in which they share the cost of local advertising of their firm's product or product line with channel partners Core Inflation Rate -Correct Answer: inflation rate of an economy after energy and food prices are removed corporate culture -Correct Answer: Managers use symbols, rituals, ceremonies, and stories to reinforce: Corporate Culture -Correct Answer: organization's system of principles, beliefs, and values cost-based pricing -Correct Answer: formulas that calculate total costs per unit and then add markups to cover overhead costs and generate profits create a unified promotional message. -Correct Answer: The goal of integrated marketing communications is to: Creative Selling -Correct Answer: persuasive type of promotional presentation Creditors -Correct Answer: Bondholders are of a corporation. cyclical unemployment -Correct Answer: people who are out of work because of a cyclical contraction in the economy Data -Correct Answer: Raw facts and figures that may or may not be relevant to a business decision Data is facts that can be converted to a usable form, whereas information is knowledge. -