TOURISM DESTINATION ANALYSIS
CANGGU BALI, INDONESIA
Team 4, Group 15: Frangipani
Breda University of Applied Sciences, 14 May 2021
, Table of content
Introduction 2
1. Typification 2
2. Context 2
2.1 Location & history of the area 2
2.2 Accessibility of Canggu 3
2.3 Current markets and pull factors of Bali and Canggu 3
2.4 Socio-cultural systems 5
2.5 Structure and role of the government 5
2.5.1 Laws and regulations 6
3. Current developments 7
3.1 Developments over time in the area 7
3.2 Business developments in Canggu 8
3.4 Global drivers of change 9
4. Impacts of tourism in Canggu 10
4.1 Impacts 10
4.2 Host-guest relationship 12
5. Stakeholders and networks 13
5.1 Tourism businesses in Canggu 13
5.2 Stakeholders networks in Canggu and inter-relation between businesses 14
6. Image of Canggu 16
7. Identity of Canggu 17
8. Future perspectives 18
8.1 Future development of Canggu 18
8.2 Covid-19 18
8.2 Sustainability 18
8.3 Future plans and goals of the government 18
Bibliography 20
Appendices 28
Appendix 1: Netnography 28
Appendix 2: Coding table netnography (Beerli & Martin model) 61
Appendix 3: Spiderwebs graphs (image results) 63
Appendix 4: Interviews 64
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CANGGU BALI, INDONESIA
Team 4, Group 15: Frangipani
Breda University of Applied Sciences, 14 May 2021
, Table of content
Introduction 2
1. Typification 2
2. Context 2
2.1 Location & history of the area 2
2.2 Accessibility of Canggu 3
2.3 Current markets and pull factors of Bali and Canggu 3
2.4 Socio-cultural systems 5
2.5 Structure and role of the government 5
2.5.1 Laws and regulations 6
3. Current developments 7
3.1 Developments over time in the area 7
3.2 Business developments in Canggu 8
3.4 Global drivers of change 9
4. Impacts of tourism in Canggu 10
4.1 Impacts 10
4.2 Host-guest relationship 12
5. Stakeholders and networks 13
5.1 Tourism businesses in Canggu 13
5.2 Stakeholders networks in Canggu and inter-relation between businesses 14
6. Image of Canggu 16
7. Identity of Canggu 17
8. Future perspectives 18
8.1 Future development of Canggu 18
8.2 Covid-19 18
8.2 Sustainability 18
8.3 Future plans and goals of the government 18
Bibliography 20
Appendices 28
Appendix 1: Netnography 28
Appendix 2: Coding table netnography (Beerli & Martin model) 61
Appendix 3: Spiderwebs graphs (image results) 63
Appendix 4: Interviews 64
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