Media Section A
, Water Aid was established in 1981 as a response to a United
Nations campaign for clean water, sanitation and water
hygiene education
It now works with organisations in 37 African and Asian
countries
Created by Atomic London in 2016, this advert stars 16-year-
old Zambian student Claudia and aims to show how
communities benefit from clean water by depicting everyday
chore such as farming and laundry
PRODUCT CONTEXTS
, Water Aid was established in 1981 as a response to a United
Nations campaign for clean water, sanitation and water
hygiene education
It now works with organisations in 37 African and Asian
countries
Created by Atomic London in 2016, this advert stars 16-year-
old Zambian student Claudia and aims to show how
communities benefit from clean water by depicting everyday
chore such as farming and laundry
PRODUCT CONTEXTS
