Google ads display certification questions with correct answers

What is your advertising objective if you've just launched a product and would like to show your ads to a varied group of consumers? CORRECT ANSWER Build awareness An advertiser who sells coffee beans adds the keyword "Java" to an ad group. After two weeks, she runs a placement performance report and notices that the ad is showing up on websites about JavaScript programming. What would she do to avoid appearing on these irrelevant sites? CORRECT ANSWER Exclude "Programming" as a topic If you'd like users to feel in a survey on your website, which marketing objectives do you need to select when setting up your display campaign? CORRECT ANSWER Drive action Your client wants to reach customers who are browsing content relevant to the company's keywords and highly likely to buy their products. You recommend using the search network with display opt-in because the display option: CORRECT ANSWER Uses keywords to Target web pages with relevant content and uses predictive models to determine which pages are most likely to result in conversions. Jackie is an advertiser who wants to reach people by using both remarketing and shopping ads. What's the best targeting strategy for her? CORRECT ANSWER Create separate remarketing and shopping campaigns. How long should appetizers wait after creating a new display campaign before analyzing its performance? CORRECT ANSWER 1 - 2 weeks you'd like to show your ads to users searching for custom t-shirts. Which targeting method can you use? CORRECT ANSWER keyword targeting Which practice would be acceptable under Google's editorial and technical requirements? CORRECT ANSWER promoting documented copyrighted content