Public Service Broadcasting
1922 the British Broadcasting Company (later to become
Corporation) was founded and led by the BBC’s first Director General, John Reith.
The BBC followed his view that broadcasting should be organised in the public interest and still
stands by this today.
PSB- Public Service Broadcasting
In 1922 TV wasn’t invented so they started on radio.
Started after WW1
John Reith’s Principles
1) Broadcasting should be protected from commercial pressures and the profit motive.
2) Broadcasting should provide services to the whole community, and should be national.
3) Broadcasting must be closely regulated to establish high standards and ensure that programs
are of a high quality.
BBC ETHOS- INFORM, EDUCATE AND ENTERTAIN.
Finding a Balance
To break the BBC’s monopoly in 1954 ITV was founded.
This is a commercial channel funded by advertising.
Reith feared that advertisers would influence programme content as in the US. Regulation to
some extent stopped this happening
However, in the UK terrestrial broadcasting regulation insists that broadcasting should primarily
benefit the public.
A REMIT was created and if ITV didn’t follow this they were not allowed to broadcast.
1922 the British Broadcasting Company (later to become
Corporation) was founded and led by the BBC’s first Director General, John Reith.
The BBC followed his view that broadcasting should be organised in the public interest and still
stands by this today.
PSB- Public Service Broadcasting
In 1922 TV wasn’t invented so they started on radio.
Started after WW1
John Reith’s Principles
1) Broadcasting should be protected from commercial pressures and the profit motive.
2) Broadcasting should provide services to the whole community, and should be national.
3) Broadcasting must be closely regulated to establish high standards and ensure that programs
are of a high quality.
BBC ETHOS- INFORM, EDUCATE AND ENTERTAIN.
Finding a Balance
To break the BBC’s monopoly in 1954 ITV was founded.
This is a commercial channel funded by advertising.
Reith feared that advertisers would influence programme content as in the US. Regulation to
some extent stopped this happening
However, in the UK terrestrial broadcasting regulation insists that broadcasting should primarily
benefit the public.
A REMIT was created and if ITV didn’t follow this they were not allowed to broadcast.
