Module 3: Planning and Mission
,Module Learning Outcomes
Explain how managers align the planning process with company mission, vision,
and values
3.1: Distinguish between mission, vision, and values
3.2: Explain the pros and cons of planning
3.3: Explain the stages of the planning cycle
3.4: List and describe the types of plans and common planning tools
,Mission, Vision, and Values
, Learning Outcomes: Mission, Vision, and Values
3.1: Distinguish between mission, vision, and values
3.1.1: Distinguish between mission and vision in business
3.1.2: Explain how a values statement can support the goals of an organization