HFT 2254 exam 1 || 100% no Error.
hoteliers correct answers Those professionals who work in the hotel and lodging business
tourism industry correct answers All businesses that cater to the needs of the traveling public
full-service hotel correct answers A lodging property that offers guest rooms and meeting space
as well as complete food and beverage services
a la carte correct answers a food service operation in which the menu items offered are
individually priced
Room service correct answers food and beverage products served to guests in their sleeping
rooms
select service hotel correct answers A lodging property that offers "selected" services to guests
that include rooms but only very limited food services; also known as limited-service hotel.
hostel correct answers Inexpensive sleeping accommodations, typically dormitory style and often
with shared bathroom facilities that are popular with young travelers
suites correct answers this term generally refers to a guest room consisting of at least two
physically separated rooms or, at least, a hotel room that is extra-large when compared with that
hotel's standard guest room
recent states indicate that approximately _______% of lodging guest travel for business correct
answers 41%
recent states indicate that approximately _____% of lodging guest travel for pleasure correct
answers 59%
,people travel for one or more of these four reasons correct answers business, conference/group
meetings, vacation, for other purposes
T/F: few, if any, get consider only the room and other physical attributes of the property when
making a guest room-purchase decision correct answers True
Inseparability of manufacture and sales correct answers one cannot be separate the
"manufacture" (product) of a guest room with its "sale". A room exists and is sold at the same
site. Contrast this with, for example, the manufacture and sale of an automobile. It can be made
and sold at separate times and locations.
Perishability correct answers If a guest room is not rented on a specific date, the revenue for that
guest room for that date is forever lost
Revenue correct answers Money the hotel collects from guests for the rental of rooms as well as
the purchase of hotel goods and services
Repetitiveness correct answers The steps involved in preparing a guest room for rental or
producing a specific menu item are basically the same every time these items are sold. these
routines, or operating procedures, allow for some standardization. at the same time, however,
they can also create challenges
What are the two challenges repetitiveness can cause correct answers 1) it is always important to
focus on the guests' individual needs
2) standardization provides less opportunity for creativity in the decision-making process used to
preform required work
Labor intensive correct answers In many industries, for example, technology equipment has
replaced people in many work activities. By contrast, less of this has occurred in hotels because
employees are needed to provide services and products. The traveling public increasingly wants
and will pay for services and products delivered by employees who consistently attain required
, standards. A hotel's ability to attract and retain qualified staff members who consistently deliver
excellent service is a key to the success or failure of a hotel
Brand correct answers the name of the hotel chain; sometimes referred to as a flag
franchisor correct answers A company who owns the right to manage a brand and sells the use of
the brand's name and/or business model
franchisee correct answers A person or entity that purchases the right to use a brand name and
business model for a fixed period of time and at an agreed-upon price
single-unit property no affiliated with any brand correct answers Some single-unit or
independent properties have been in business for many years, are extremely successful, and may
be the predominate hotel in a community or area. this however, is the exception. these properties
capture an ever-smaller market share in the lodging industry nationwide
market share correct answers the percentage of the total market )typically in dollars spent)
captured by an individual hotel property. For example, a hotel generating $200,000 in business
traveler guest room revenue annually in a community where business travelers spend $1,000,000
per year will have a 20% market share ($200,000 / $1,000,000 = .20 or 20%)
single-unit properties affiliated with a brand correct answers properties that are part of a hotel
chain are the most prevalent arrangement type in the US. this brand-affiliated arrangement is the
most successful because of brand name recognition and because it is often easier to receive
needed financing for businesses affiliated with a brand
multiunit properties affiliated with the same brand correct answers some owners own several
hotels and affiliate all of them with the same brand. this often makes managing them easier
because the expectations of the brand's owner are well known
Multiunit properties affiliated with different brands correct answers some owners elect to choose
several brands. sometimes this is done because they own more than one hotel in in a market area
hoteliers correct answers Those professionals who work in the hotel and lodging business
tourism industry correct answers All businesses that cater to the needs of the traveling public
full-service hotel correct answers A lodging property that offers guest rooms and meeting space
as well as complete food and beverage services
a la carte correct answers a food service operation in which the menu items offered are
individually priced
Room service correct answers food and beverage products served to guests in their sleeping
rooms
select service hotel correct answers A lodging property that offers "selected" services to guests
that include rooms but only very limited food services; also known as limited-service hotel.
hostel correct answers Inexpensive sleeping accommodations, typically dormitory style and often
with shared bathroom facilities that are popular with young travelers
suites correct answers this term generally refers to a guest room consisting of at least two
physically separated rooms or, at least, a hotel room that is extra-large when compared with that
hotel's standard guest room
recent states indicate that approximately _______% of lodging guest travel for business correct
answers 41%
recent states indicate that approximately _____% of lodging guest travel for pleasure correct
answers 59%
,people travel for one or more of these four reasons correct answers business, conference/group
meetings, vacation, for other purposes
T/F: few, if any, get consider only the room and other physical attributes of the property when
making a guest room-purchase decision correct answers True
Inseparability of manufacture and sales correct answers one cannot be separate the
"manufacture" (product) of a guest room with its "sale". A room exists and is sold at the same
site. Contrast this with, for example, the manufacture and sale of an automobile. It can be made
and sold at separate times and locations.
Perishability correct answers If a guest room is not rented on a specific date, the revenue for that
guest room for that date is forever lost
Revenue correct answers Money the hotel collects from guests for the rental of rooms as well as
the purchase of hotel goods and services
Repetitiveness correct answers The steps involved in preparing a guest room for rental or
producing a specific menu item are basically the same every time these items are sold. these
routines, or operating procedures, allow for some standardization. at the same time, however,
they can also create challenges
What are the two challenges repetitiveness can cause correct answers 1) it is always important to
focus on the guests' individual needs
2) standardization provides less opportunity for creativity in the decision-making process used to
preform required work
Labor intensive correct answers In many industries, for example, technology equipment has
replaced people in many work activities. By contrast, less of this has occurred in hotels because
employees are needed to provide services and products. The traveling public increasingly wants
and will pay for services and products delivered by employees who consistently attain required
, standards. A hotel's ability to attract and retain qualified staff members who consistently deliver
excellent service is a key to the success or failure of a hotel
Brand correct answers the name of the hotel chain; sometimes referred to as a flag
franchisor correct answers A company who owns the right to manage a brand and sells the use of
the brand's name and/or business model
franchisee correct answers A person or entity that purchases the right to use a brand name and
business model for a fixed period of time and at an agreed-upon price
single-unit property no affiliated with any brand correct answers Some single-unit or
independent properties have been in business for many years, are extremely successful, and may
be the predominate hotel in a community or area. this however, is the exception. these properties
capture an ever-smaller market share in the lodging industry nationwide
market share correct answers the percentage of the total market )typically in dollars spent)
captured by an individual hotel property. For example, a hotel generating $200,000 in business
traveler guest room revenue annually in a community where business travelers spend $1,000,000
per year will have a 20% market share ($200,000 / $1,000,000 = .20 or 20%)
single-unit properties affiliated with a brand correct answers properties that are part of a hotel
chain are the most prevalent arrangement type in the US. this brand-affiliated arrangement is the
most successful because of brand name recognition and because it is often easier to receive
needed financing for businesses affiliated with a brand
multiunit properties affiliated with the same brand correct answers some owners own several
hotels and affiliate all of them with the same brand. this often makes managing them easier
because the expectations of the brand's owner are well known
Multiunit properties affiliated with different brands correct answers some owners elect to choose
several brands. sometimes this is done because they own more than one hotel in in a market area
