Module 1 - Introduction to
Mobile Application and Mobile
Application Development
mobile application - answers-most commonly referred to as an app
mobile application - answers-is a type of application software designed to run on a
mobile device, such as a smartphone or tablet computer.
Apps - answers-are generally small, individual software units with LIMITED
function.
app, web app, online app, iPhone app or smartphone app - answers-A mobile
application may also be known as an __________.
-Personalization
-Ease of sending notifications (2 types)
-Making use of device features
-Ability to work offline
-Freedom in designing - answers-Reasons why Apps are better:
Personalization - answers-is about offering tailored communication to users based on
their interests, location, usage behavior, and more.
Personalization - answers-Mobile apps can let user’s setup their preferences at the
start, based on which users can be served with customized content.
Ease of sending notifications (push and in-app notifications) - answers-Both are exciting
alternatives for communicating with app users in a far less intrusive manner.
In-app notifications - answers-are the notifications that the users can only receive when
they have opened an app.
Push notifications - answers-are notifications that users can receive regardless of any
activity they are doing on their mobile device.
, Making use of mobile device features - answers-Mobile apps have the advantage of
utilizing features of a mobile device like camera, contact list, GPS, phone calls,
accelerometer, compass, etc.
Making use of mobile device features - answers-These features can also reduce the
effort that the users would have to make otherwise.
Example:
Users completing a form on a banking app might need to submit their photograph for
completion of the process. The app can let users take the help of the camera
of the mobile device to capture and submit a photograph.
Ability to work offline - answers-Apps too might require internet connectivity to perform
most of their tasks, they can still offer basic content and functionality to users in offline
mode.
The app can provide features like tax calculation, installment calculation, and
determination of loan limits. These features can work even without the help of an
internet connection.
Freedom in designing - answers-A mobile app can be designed with a lot of elaborate
functions, based on advanced gestures like 'tap', swipe', 'drag", 'pinch', 'hold' and more.
Freedom in designing - answers-Apps can use these gestures to offer innovative
functionality that can help users perform task better.
For example, an app can let users move to a next or previous step using the swipe
gesture.
True - answers-(True or False)
Users spend more time on Apps. A study by eMarketer concluded that users spend
more than 90% of their mobile time on apps as opposed to mobile web.
gaming apps and social media apps - answers-A point to consider here is that users
spend a majority of the time on _________ and ___________.
Android Studio - answers-As the official integrated development environment for all
Android applications, ___________ always seems to top the list of preferred tools for
developers.
Google, 2013 - answers-____________ created Android Studio back in _________.
Eclipse Android Development Tools (ADT) - answers-was the primary IDE for native
Android app development before Android Studio.
Mobile Application and Mobile
Application Development
mobile application - answers-most commonly referred to as an app
mobile application - answers-is a type of application software designed to run on a
mobile device, such as a smartphone or tablet computer.
Apps - answers-are generally small, individual software units with LIMITED
function.
app, web app, online app, iPhone app or smartphone app - answers-A mobile
application may also be known as an __________.
-Personalization
-Ease of sending notifications (2 types)
-Making use of device features
-Ability to work offline
-Freedom in designing - answers-Reasons why Apps are better:
Personalization - answers-is about offering tailored communication to users based on
their interests, location, usage behavior, and more.
Personalization - answers-Mobile apps can let user’s setup their preferences at the
start, based on which users can be served with customized content.
Ease of sending notifications (push and in-app notifications) - answers-Both are exciting
alternatives for communicating with app users in a far less intrusive manner.
In-app notifications - answers-are the notifications that the users can only receive when
they have opened an app.
Push notifications - answers-are notifications that users can receive regardless of any
activity they are doing on their mobile device.
, Making use of mobile device features - answers-Mobile apps have the advantage of
utilizing features of a mobile device like camera, contact list, GPS, phone calls,
accelerometer, compass, etc.
Making use of mobile device features - answers-These features can also reduce the
effort that the users would have to make otherwise.
Example:
Users completing a form on a banking app might need to submit their photograph for
completion of the process. The app can let users take the help of the camera
of the mobile device to capture and submit a photograph.
Ability to work offline - answers-Apps too might require internet connectivity to perform
most of their tasks, they can still offer basic content and functionality to users in offline
mode.
The app can provide features like tax calculation, installment calculation, and
determination of loan limits. These features can work even without the help of an
internet connection.
Freedom in designing - answers-A mobile app can be designed with a lot of elaborate
functions, based on advanced gestures like 'tap', swipe', 'drag", 'pinch', 'hold' and more.
Freedom in designing - answers-Apps can use these gestures to offer innovative
functionality that can help users perform task better.
For example, an app can let users move to a next or previous step using the swipe
gesture.
True - answers-(True or False)
Users spend more time on Apps. A study by eMarketer concluded that users spend
more than 90% of their mobile time on apps as opposed to mobile web.
gaming apps and social media apps - answers-A point to consider here is that users
spend a majority of the time on _________ and ___________.
Android Studio - answers-As the official integrated development environment for all
Android applications, ___________ always seems to top the list of preferred tools for
developers.
Google, 2013 - answers-____________ created Android Studio back in _________.
Eclipse Android Development Tools (ADT) - answers-was the primary IDE for native
Android app development before Android Studio.
