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CMN 170V Final Exam – Questions With Correct Solutions

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Terms in this set (168)



Space of flows -network space: space defined by where you are in
the network and who you communicate with


A new spatial arrangement in which distant places -or
nodes are integrated around shared functions and
meanings enabled by
the movement -or flows- of people, products,
information, and money via rapidly innovating
communication and
transportation technologies.


What are the 5 characteristics of Big -Digital footprint (Produced anyways for free)
Data? (Hint: DNDIM) -n=N (no sampling, but potential bias) (Volume)
-Data-fusion (unstructured and incomplete) (Variety)
-In real time (Dynamic) (Velocity)
-Machine learning (no need for theory, just need
algorithms)


What are the 4 particularities of -Uncertainty of Trajectory (Exponential technological
intervention for development? (Hint: progress): Requires long-term vision and short-term
UAUI) flexibility/ action plans
-All-pervasiveness (General-purpose technology):
Requires Decentralized agenda = Broad Input
(involving experts from many different sectors)
-Unpredictability of Side Effects (Creative
Destruction): Requires Private-public alliance =
Specialized Input (opinion of experts)
-Internationality of Digital Networks (Space of
Flows): Requires

,What are the FOUR particularities of -Uncertainty of trajectory (exponential technological
interventions for digital development? progress) (requires long-term vision with short-term
flexibility /action plans)
-All-pervasiveness (general purpose technology)
(requires Decentralized agenda = broad input
(involving experts from many different sectors)
-Unpredictability of side-effects (creative
destruction) (requires Private-public alliance =
specialized input (opinion of experts)
-Internationality of digital networks (space of flows)
(requires International coordination)


What are the characteristics of 1. Digital footprint
digitalization? (DDEEPMANNT) 2. Death of Distance
3. Exposure selection
4.Economies of scale
5. Poly-directionality
6. Media richness selection
7. Network structure
8. Network externalities
9. Algorithmification: A.I
10. Timeless Time


What is the digital footprint? -Storage and computation convergence
-Examples: Google location tracker, video of
amazing mind reader who was able to find out
private information about people through the
internet, recording everything, justdelete.me


What is timeless time? •The social practice that aims at negating sequence
to install ourselves in perennial simultaneity and
simultaneous ubiquity
•Technology allows you to have a real time
communication with someone like through a chat or
asynchronous communication (like a forum post)
•Timeless time refers to the fact that the combination
of synchronous and asynchronous information
processing allows to negate sequences

,What is the death of distance? •You can communicate with anyone around the
world, distance is no longer a factor


What is poly-directionality? -From one to one: telephone, letter
-From one to many: printing press, radio, TV, speech
-From many to one: election, applause, survey,
auction, liking of a post
-From many to many: meetings, gatherings, notice
boards


Social network metrics Gatekeeper, broker, intermediary, bottleneck,
coordinator, bridge, amplifier


In regards to network structure, who is Tim Berners-Lee
the father of the world wide web?


In regards to network structure, what -Birds of a feather, flock together
is homophily? -People with similar characteristics would hang out
together
-Love of the like, like friendship by race or political
blogs


In regards to network structure, what Who is in the center of the network?
is network centrality?


True or False. In regards to space of True; where the information flows, it flows through
flows, what matters is the network the network
space not the geographic space.


What are the three characteristics of -Death of distance
digitalization that make up of space of -Poly-directionality
flows? -Network structure


What are network externalities? When the value of a product to the one user
depends on how many other users there are


What are positive network Positive network externalities means the more
externalities? people, the more benefit for everybody

, Negative network externalities - the value of the product decreases with the number
of people who use it


In regards to economies of scale, land, machines, etc.
what is a fixed cost?


fixed costs Costs that do not vary with the quantity of output
produced


In digital products, most costs are related to fixed
costs


economies of scale -the cost structure of some kind of product is divided
by fixed and some variable/marginal costs.
-The more you produce something, the cheaper it
gets
-Factors that cause a producer's average cost per
unit to fall as output rises
-A proportionate saving in costs gained by an
increased level of production.
-Can cost millions to create digital product but
cheaper to reproduce; digital products can have
infinite economies of sclae


In regards to economies of scale, Workers (Labor), buy new materials, the more you
what are marginal costs? produce, the cheaper it gets


marginal cost the increase in total cost that arises from an extra unit
of production


In regards to economies of scale, sum of all the marginal costs
what is the variable cost?


True or False. In regards to economies True
of scale, in digital products, most
costs are related to fixed costs.

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Subido en
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