MNG3702
Assignment 2
DUE: 21 April 2026
, MNG3702 ASSIGNMENT 2
Strategy Implementation And Control
Closing date: 21 April 2026
Time: 12:00
Question 1
Absorptive capacity refers to an organisation's ability to recognise the value of
new external knowledge, assimilate it, and apply it to commercial ends for
innovation and competitive advantage (2 marks).
Tesla Inc. demonstrates high absorptive capacity across the four dimensions:
- Acquisition: Tesla actively acquires external knowledge through partnerships,
research, and market trends, such as collaborating with experts for employee training
and monitoring global automotive innovations (1 mark).
- Assimilation: The company integrates new knowledge via its innovative culture and
training programs, like the Performance Acceleration program, which helps employees
understand and adapt to new technologies (1 mark).
- Transformation: Tesla transforms knowledge into new processes, evident in its
continuous improvement of electric vehicles and energy products by combining
acquired ideas with internal capabilities (1 mark).
- Exploitation: Knowledge is applied commercially, as seen in Tesla's rapid
development of cutting-edge products like solar panels and batteries, leading to market
leadership (1 mark).
Question 2
Assignment 2
DUE: 21 April 2026
, MNG3702 ASSIGNMENT 2
Strategy Implementation And Control
Closing date: 21 April 2026
Time: 12:00
Question 1
Absorptive capacity refers to an organisation's ability to recognise the value of
new external knowledge, assimilate it, and apply it to commercial ends for
innovation and competitive advantage (2 marks).
Tesla Inc. demonstrates high absorptive capacity across the four dimensions:
- Acquisition: Tesla actively acquires external knowledge through partnerships,
research, and market trends, such as collaborating with experts for employee training
and monitoring global automotive innovations (1 mark).
- Assimilation: The company integrates new knowledge via its innovative culture and
training programs, like the Performance Acceleration program, which helps employees
understand and adapt to new technologies (1 mark).
- Transformation: Tesla transforms knowledge into new processes, evident in its
continuous improvement of electric vehicles and energy products by combining
acquired ideas with internal capabilities (1 mark).
- Exploitation: Knowledge is applied commercially, as seen in Tesla's rapid
development of cutting-edge products like solar panels and batteries, leading to market
leadership (1 mark).
Question 2
