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Global Marketing, 8e (Keegan/Green) Chapter 1 Introduction to Global Marketing- All chapters
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26,42 €
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Global Marketing, 8e (Keegan/Green) Chapter 1 Introduction to Global Marketing- All chapters Global Marketing, 8e (Keegan/Green) Chapter 1 Introduction to Global Marketing 1) The market development strategy involves seeking new customers by introducing existin g products or services to a new market segment. Answer: TRUE Difficulty: Easy Chapter LO: 1 AACSB: Reflective thinking Course LO: Discuss the fundamental concepts of marketing 2) Starbucks is building on its loyalty card and rewards pro...

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  •  Book
  • Resumen
  •  • 503 páginas • 
  • por solutions • 
  • subido  14-05-2021
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2021 (DISTINCTION*) Pearson BTEC Level 3 Unit 17: Digital Marketing Assignment 1
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24,41 €
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BTEC Business Level 3: Assignment 1 - Unit 17: Digital Marketing Assignment 1 Distinction*, High quality and well detailed. Contains correct pictures, and is incredibly well organised and put together in terms of structure and format. High-level research with a professional sense of the layout. Using the information from this assignment will ensure you get a Distinction*. This document includes P1: Explain the role of digital marketing as an extension of traditional marketing and the ways t...

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  • Ensayo
  •  • 24 páginas • 
  • por businessstudy • 
  • subido  20-02-2021
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Disruptive Innovation Marketing | ALL ARTICLES + LECTURES (notes & slides) SUMMARY
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9,76 €
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Complete and comprehensive summary of the UvA 2021 course Disruptive Innovation Marketing, including ALL ARTICLES and ALL LECTURES (slides and extensive notes) that you need to know for the final exam. The summary is in English and is 50 pages long. The most important parts are colored or made ‘bold’, which allows for quick and easy reading. Check the table of contents shown in the preview to see all the specific articles that are included. A lot of time and effort was put into this summary....

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  • Resumen
  •  • 50 páginas • 
  • por chiara-uva • 
  • subido  05-05-2021
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TEST BANK FOR MARKETING MANAGEMENT, 15TH EDITION. PHILIP KOTLER
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14,29 €
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TEST BANK FOR MARKETING MANAGEMENT, 15TH EDITION. PHILIP KOTLERTEST BANK FOR MARKETING MANAGEMENT, 15TH EDITION. PHILIP KOTLERTEST BANK FOR MARKETING MANAGEMENT, 15TH EDITION. PHILIP KOTLERTEST BANK FOR MARKETING MANAGEMENT, 15TH EDITION. PHILIP KOTLERTEST BANK FOR MARKETING MANAGEMENT, 15TH EDITION. PHILIP KOTLERTEST BANK FOR MARKETING MANAGEMENT, 15TH EDITION. PHILIP KOTLERTEST BANK FOR MARKETING MANAGEMENT, 15TH EDITION. PHILIP KOTLERTEST BANK FOR MARKETING MANAGEMENT, 15TH EDITION. PHILIP KO...

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  • Examen
  •  • 658 páginas • 
  • por joymakish • 
  • subido  01-06-2021
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Summary lectures Marketing & Innovation (MAN-MMA026) 2020/2021
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8,99 €

Samenvatting van de colleges van het vak Marketing & Innovation aan de Radboud Universiteit te Nijmegen. Zelf heb ik dit vak met een 8,2 afgerond, terwijl het gemiddelde cijfer voor het tentamen een 6,7 was. Uitgebreide aantekeningen van alle colleges, aangevuld met de belangrijkste take-aways van de literatuur.

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  • Notas de lectura
  •  • 21 páginas • 
  • por bvdl • 
  • subido  21-02-2021
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Samenvatting Summary Marketing
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3,99 €
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• Chapter 1 • Chapter 2 • Chapter 3 • Chapter 4 • Chapter 5 • Chapter 6 • Chapter 7 • Chapter 8 • Chapter 9 • Chapter 10 • Chapter 11 • Chapter 12 • Chapter 13 • Chapter 14 • Chapter 15 • Chapter 16 • Chapter 17 • Chapter 18 • Chapter 19 • Chapter 20 • Chapter 22 • Ajzen 2006 • Frary 2003 • Fricker 2008 • Churchill 1979

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  •  Book
  • Resumen
  •  • 29 páginas • 
  • por rroosmeijer • 
  • subido  11-04-2021
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SAMENVATTING MARKETINGMANAGEMENT (4TH EDITION) –MARKETING
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13,42 €

SAMENVATTING MARKETINGMANAGEMENT (4TH EDITION) –MARKETING/ SAMENVATTING MARKETINGMANAGEMENT (4TH EDITION) –MARKETING/ SAMENVATTING MARKETINGMANAGEMENT (4TH EDITION) –MARKETING

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  • Examen
  •  • 128 páginas • 
  • por PASSGRADES • 
  • subido  03-06-2021
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SAMENVATTING MARKETINGMANAGEMENT (4TH EDITION) –MARKETING
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13,42 €

SAMENVATTING MARKETINGMANAGEMENT (4TH EDITION) –MARKETING/ SAMENVATTING MARKETINGMANAGEMENT (4TH EDITION) –MARKETING/ SAMENVATTING MARKETINGMANAGEMENT (4TH EDITION) –MARKETING

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  • Examen
  •  • 128 páginas • 
  • por GradeA • 
  • subido  02-06-2021
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MARKETING
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17,75 €

MARKETING Chapter 1 1) A marketer who segments a population by age and gender is using ________ to categorize consumers. A) demographics B) psychographics C) roles D) lifestyle 2) A consumer researcher who examines consumers' lifestyles and personalities is studying ________. A) demographics B) psychographics C) social class D) roles 3) The growth of consumption communities, which give members a forum for sharing opinions and recommendations about specific products, has been mos...

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  • Examen
  •  • 107 páginas • 
  • por kabitessy • 
  • subido  08-01-2021
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