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Samenvatting Hoorcolleges Consument & Marketing
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4,99 €
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In dit bestand staan alle hoorcolleges van Consument & Marketing. Voornamelijk informatie van de slides (Engels) en eventuele korte aantekening als aanvulling (Nederlands).

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  • Notas de lectura
  •  • 57 páginas • 
  • por evamol • 
  • subido  25-05-2021
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2021 (DISTINCTION*) Pearson BTEC Level 3 Unit 17: Digital Marketing Assignment 1
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24,32 €
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BTEC Business Level 3: Assignment 1 - Unit 17: Digital Marketing Assignment 1 Distinction*, High quality and well detailed. Contains correct pictures, and is incredibly well organised and put together in terms of structure and format. High-level research with a professional sense of the layout. Using the information from this assignment will ensure you get a Distinction*. This document includes P1: Explain the role of digital marketing as an extension of traditional marketing and the ways t...

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  •  Bundle
  • Ensayo
  •  • 24 páginas • 
  • por businessstudy • 
  • subido  20-02-2021
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Global Marketing, 8e (Keegan/Green) Chapter 1 Introduction to Global Marketing- All chapters
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26,21 €
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Global Marketing, 8e (Keegan/Green) Chapter 1 Introduction to Global Marketing- All chapters Global Marketing, 8e (Keegan/Green) Chapter 1 Introduction to Global Marketing 1) The market development strategy involves seeking new customers by introducing existin g products or services to a new market segment. Answer: TRUE Difficulty: Easy Chapter LO: 1 AACSB: Reflective thinking Course LO: Discuss the fundamental concepts of marketing 2) Starbucks is building on its loyalty card and rewards pro...

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  •  Book
  • Resumen
  •  • 503 páginas • 
  • por solutions • 
  • subido  14-05-2021
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Disruptive Innovation Marketing | ALL ARTICLES + LECTURES (notes & slides) SUMMARY
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9,76 €
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Complete and comprehensive summary of the UvA 2021 course Disruptive Innovation Marketing, including ALL ARTICLES and ALL LECTURES (slides and extensive notes) that you need to know for the final exam. The summary is in English and is 50 pages long. The most important parts are colored or made ‘bold’, which allows for quick and easy reading. Check the table of contents shown in the preview to see all the specific articles that are included. A lot of time and effort was put into this summary....

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  • Resumen
  •  • 50 páginas • 
  • por chiara-uva • 
  • subido  05-05-2021
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Study notes Marketing Management week 1 - 7 (BT1203)
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Elaborate summary for the course Marketing Management (BT1203). Includes all study material from week 1 to 7, except for the Q&A sessions. Please give me feedback on how I could improve note-taking, so I can take this into account lateron! :)

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  • Resumen
  •  • 137 páginas • 
  • por daniellevanveen1 • 
  • subido  17-09-2020
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MARKETING
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17,62 €

MARKETING Chapter 1 1) A marketer who segments a population by age and gender is using ________ to categorize consumers. A) demographics B) psychographics C) roles D) lifestyle 2) A consumer researcher who examines consumers' lifestyles and personalities is studying ________. A) demographics B) psychographics C) social class D) roles 3) The growth of consumption communities, which give members a forum for sharing opinions and recommendations about specific products, has been mos...

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  • Examen
  •  • 107 páginas • 
  • por kabitessy • 
  • subido  08-01-2021
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Marketing Midterm Summary A Framework for Marketing Management
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3,99 €
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!!! This is the MIDTERM summary, containing only the first half of the book. If you are looking for a summary of the entire book, please visit my profile !!! This is a summary of the book "A Framework for Marketing Management (6e)" by Philip Kotler and Kevin Lane Keller. It contains chapters 1 to 9. The summary contains all the material from the book required for the midterm exam for the 2020 second year Marketing course at Universiteit van Amsterdam, for the BSc in Business Administration (t...

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  •  Book
  • Resumen
  •  • 16 páginas • 
  • por davidschouten • 
  • subido  15-09-2020
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