Marketing

Hogeschool Arnhem en Nijmegen (HAN)

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English Summary Fundamentals of Marketing , ISBN: 9780198748571  Marketing HAN English Summary Fundamentals of Marketing , ISBN: 9780198748571  Marketing HAN
  • English Summary Fundamentals of Marketing , ISBN: 9780198748571 Marketing HAN

  • Resumen • 41 páginas • 2022
  • Summary of chapters 1,2,4,5,6,8 and 10 from the book fundamentals of marketing. The structure is constructed by the learning objectives per chapter. The italicized paragraph right after the objective announcement is the short summary of the covered materials and the answer to the learning objectives.
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Module: Customer Experience - MKT2 Summary (C-cluster /  2nd year) Module: Customer Experience - MKT2 Summary (C-cluster /  2nd year)
  • Module: Customer Experience - MKT2 Summary (C-cluster / 2nd year)

  • Resumen • 17 páginas • 2018
  • This summary includes all the topics you need in order to prepare for the exam MKT2- Module: Customer Experience. Main topics: Customer Experience and customer Journey, Consumer Behavior, Technology, Services, B2B
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Marketing Cluster A 1st exam Marketing Cluster A 1st exam
  • Marketing Cluster A 1st exam

  • Resumen • 38 páginas • 2017
  • Summary for the 1st exam in Marketing in Arnhem Business School. The exam will be digital.
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marketing real people real decisions chapter 1,2,4,6,7,8 ppt summery marketing real people real decisions chapter 1,2,4,6,7,8 ppt summery
  • marketing real people real decisions chapter 1,2,4,6,7,8 ppt summery

  • Resumen • 41 páginas • 2017
  • marketing summery a cluster chapters 1,2,4,6,7,8, real people real decisions
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Summary Marketing Management by Philip Kotler (2nd edition) Summary Marketing Management by Philip Kotler (2nd edition)
  • Summary Marketing Management by Philip Kotler (2nd edition)

  • Resumen • 54 páginas • 2017
  • Summary of Marketing Management by Kotler, Keller, Brady, Goodman & Hansen (2nd edition). This summary includes chapters 1-5,7,8,22.
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Marketing chapter 8 - 14 Marketing chapter 8 - 14
  • Marketing chapter 8 - 14

  • Resumen • 58 páginas • 2017
  • This summary consists of the chapters 8 to 14 of the marketing book: Real people, real decisions
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Marketing 1 Samenvatting ch. 1,2,4,6,7,8
  • Marketing 1 Samenvatting ch. 1,2,4,6,7,8

  • Resumen • 18 páginas • 2017
  • Samenvatting Marketing 1 voor International Business and Management Studies
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Marketing, real people, real decisions - summary chapter 1 - 6 Marketing, real people, real decisions - summary chapter 1 - 6
  • Marketing, real people, real decisions - summary chapter 1 - 6

  • Resumen • 57 páginas • 2017
  • This summary includes chapters 1 - 6 of the book Marketing, real people, real decisions.
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Marketing 2016 - HAN- Cluster A (IFA) Marketing 2016 - HAN- Cluster A (IFA)
  • Marketing 2016 - HAN- Cluster A (IFA)

  • Resumen • 22 páginas • 2016
  • Marketing Real People Real Decisions Chapter 1 to 8 (Excluding 3 & 5)
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