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Saaymanzante

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19 items

BEM314 CHAPTER 2 - RESEARCH ETHICS

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BEM314 CHAPTER 2 NOTES. This chapter is on Research Ethics, notes are made using notes from lectures and the following textbook: Wiid, J. & Diggines, C. 2020. Marketing Research, 4th edition. JUTA.

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  •  • 3 pages • 
  • by saaymanzante • 
  • uploaded  2024
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BEM314 CHAPTER 3 - OVERVIEW OF THE MARKETING RESEARCH PROCESS

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BEM314 CHAPTER 3 NOTES. This chapter is on Overview of the marketing research process, notes are made using notes from lectures and the following textbook: Wiid, J. & Diggines, C. 2020. Marketing Research, 4th edition. JUTA.

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  •  • 2 pages • 
  • by saaymanzante • 
  • uploaded  2024
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BEM314 CHAPTER 1 - PERSPECTIVES ON MARKETING RESEARCH NOTES

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BEM314 CHAPTER 1 NOTES. This chapter is on Perspectives on Marketing Research, notes are made using notes from lectures and the following textbook: Wiid, J. & Diggines, C. 2020. Marketing Research, 4th edition. JUTA.

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  •  • 4 pages • 
  • by saaymanzante • 
  • uploaded  2024
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BEM 120 NOTES/SUMMARY

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BEM 120 Chapter 1-9 notes. These notes were made using the following textbook: Grasping Service Marketing, Jordaan, Y & Samuels, J. 2015 - 3rd edition.

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  •  • 32 pages • 
  • by saaymanzante • 
  • uploaded  2022
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BEM 120: CHAPTER 5 NOTES

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BEM 120 Chapter 5 notes. These notes were made using the following textbook: Grasping Service Marketing, Jordaan, Y & Samuels, J. 2015 - 3rd edition.

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  •  Book
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  •  • 2 pages • 
  • by saaymanzante • 
  • uploaded  2022
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