Media Communications

University of the Arts London (UAL)

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First-Class Essay: Emma Chamberlain, Authenticity & Self-Presentation | Creator Culture

Essay

First-Class Essay: Emma Chamberlain, Authenticity & Self-Presentation | Creator Culture

New
University of the Arts London
Media Communications

First-class university essay critically analysing Emma Chamberlain, creator culture, authenticity and online self-presentation through an audience research lens. Explores how authenticity is constructed and negotiated across YouTube and Instagram, examining self-branding, platform affordances, community-building and changing creator-audience relationships. Draws on key audience and media theories including Hall, Goffman, Abidin and Duffy, with extensive academic research and real-world exa...

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12 pages
Written in 2026/2027
Grade A+
mediastudiesalevel
£7.66
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