Unit 11 Relationship Marketing
PEARSON (PEARSON)
Here are the best resources to pass Unit 11 Relationship Marketing. Find Unit 11 Relationship Marketing study guides, notes, assignments, and much more.
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Essay
Essay Unit 11 - Relationship Marketing
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--111January 20212020/2021A+
- My document is full of all the information a college student would need to write their essay. It includes all the information that would be in the study case and is very easy to read from. It clearly contains p1,p2,p3,m1 and m2.
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£4.49 More Info
sv65
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Essay
Task 1 (P1)
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--2April 20192018/2019DistinctionAvailable in bundle
- You are tasked with producing either an A3 or an A4
factsheet, which incorporates the following information (P1): (Please
include some images and reference any quotes.)
• A definition of the history/development of Relationship Marketing. To
do this you should include the following:
• Describe what Relationship Marketing is.
• Why it is important to build long-term relationships of mutual
advantage with customers.
• Why the functions of customer service and quality in relationship
marketi...
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starraid3
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Essay
Task 2A (P2)
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--2April 20192018/2019DistinctionAvailable in bundle
- You are required to produce a leaflet, which explains the steps
that Richer Sounds took to develop Relationship Marketing, and the reasons
why they chose to develop it. (You can use examples from the owner’s book
to explain your reasoning.) Please include images. (P2)

Evidence required: Individual leaflet
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£3.99 More Info
starraid3
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Essay
Task 2B (M1)
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--1April 20192018/2019DistinctionAvailable in bundle
- Next you need to produce an Employee Guide of 400-600
words, which develops your work from Task 2a.
Using the Richer Sounds website 
for and analyse how their advertisements/website help to promote an
ongoing relationship with the customer, and how they can be used to
support the company’s aims and objectives. Please include images.
(M1)

Evidence required: An Employee Guide (400-600 words)
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£5.99 More Info
starraid3
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Essay
Task 2C (D1)
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--1April 20192018/2019DistinctionAvailable in bundle
- Finally, you will need to produce a report of 400-600 words.
In this section, you will evaluate the contribution of Relationship Marketing
activities to the effectiveness of the marketing function within your selected
business. One aspect to consider is customer feedback. (D1)

Evidence required: An Individual Report (400-600 words)
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£7.99 More Info
starraid3
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Essay
Task 3A (P3)
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--8April 20192018/2019DistinctionAvailable in bundle
- You are tasked with planning and constructing a 5-7 minute
PowerPoint presentation, which describes the current techniques
used by Richer Sounds 
to retain customers. Please include some images. (P3)

Evidence required: A PowerPoint presentation.
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£3.99 More Info
starraid3