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  4. Unit AS 1 - The Competitive Business

Unit AS 1 The Competitive Business

CCEA

Here are the best resources to pass Unit AS 1 The Competitive Business. Find Unit AS 1 The Competitive Business study guides, notes, assignments, and much more.

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CCEA Business Studies AS Level - Unit 1 & Unit 2

  • CCEA Business Studies AS Level - Unit 1 & Unit 2

  • Package deal • 2 items • 2019
  • CCEA Business Studies AS Level - Unit 1 & 2 AS High quality hand written notes covering all aspects of the course in a concise yet detailed manner
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Business Studies AS Unit 1 - The Competitive Business

  • Business Studies AS Unit 1 - The Competitive Business

  • Summary • 37 pages • 2019
  • Available in package deal
    • CCEA Business Studies A Level - Unit 1 AS High quality hand written notes covering all aspects of the course. The notes look into all aspects of 'The Competitive Business' in a concise yet detailed manner
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Market Structure

  • Market Structure

  • Summary • 1 pages • 2016
  • Available in package deal
    • A look at the different types of markets including: duopoly, monopoly, perfect competition, oligopoly and competitive market.
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AS Business Studies - Unit 1 The Competitive Business

  • AS Business Studies - Unit 1 The Competitive Business

  • Package deal • 25 items • 2016
  • This bundle provides notes on CCEA Unit 1, The Competitive Business, including super summaries. The total of all the notes individually is £180, purchase the bundle for £90 and enjoy the lower price but all the same notes!
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Quality Management

  • Quality Management

  • Lecture notes • 3 pages • 2016
  • Available in package deal
    • A look at what is quality, how quality is measured and the various standards including: EFQM, ISO 9000 and benchmarking.
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SWOT

  • SWOT

  • Lecture notes • 3 pages • 2016
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    • A look at an example of a SWOT analysis by using McDonalds.
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Marketing Mix

  • Marketing Mix

  • Lecture notes • 6 pages • 2016
  • Available in package deal
    • A look at the 7P's of the marketing mix, including types of pricing, promotion and marketing.
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Market Plan and Ansoff

  • Market Plan and Ansoff

  • Lecture notes • 3 pages • 2016
  • Available in package deal
    • A step by step look at constructing a market plan, types of marketing objectives, advantages and disadvantages of a market plan, marketing budget and ansoff matrix.
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Advertising and Sales Promotion

  • Advertising and Sales Promotion

  • Lecture notes • 4 pages • 2016
  • Available in package deal
    • A look at various promotion and advertising methods including, price reductions, discounts, loss leaders, competitions, coupons, free figts, Point of Sale Displays, Loyalty Cards, Sponsorship, Public Relations,
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Typesof Research

  • Typesof Research

  • Lecture notes • 4 pages • 2016
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    • A look at the various methods of research e.g. surveys, focus groups, consumer panels, test marketing, interviews, observation and store loyalty cards.
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