HSA 305 WEEK 2 QUIZ HEALTH SERVICES MARKETING / HSA305 WEEK 2 QUIZ HEALTH SERVICES MARKETING.: GRADED A | 100% CORRECT |STRAYER

HSA 305 WEEK 2 QUIZ: HEALTH SERVICES MARKETING


Question 1
4 out of 4 points
What does the marketing skill of distribution require?
Answer

Selected
Answer:
The ability to choose places where products/services will
be readily available to customers.

Correct
Answer:
The ability to choose places where products/services will
be readily available to customers.

Question 2
4 out of 4 points
The purpose of the “modern marketer” begins with:
Answer

Selected
Answer:
the consumer.

Correct Answer:
the consumer.

Question 3
4 out of 4 points
What is market segmentation?
Answer

, Selected
Answer:
The process of distinguishing groups which make up a
market.

Correct
Answer:
The process of distinguishing groups which make up a
market.

Question 4
4 out of 4 points
What are the functions of a marketer on a product design team?
Answer

Selected
Answer:
Supply data about customer preferences and perform
product testing.

Correct
Answer:
Supply data about customer preferences and perform
product testing.

Question 5
4 out of 4 points
Marketing research is a skill that uses secondary data, which comes from:
Answer

Selected
Answer:
existing sources.

Correct Answer:
existing sources.