MDSE 2350 Final Exam questions with
complete solutions 2025/2026
Fashion Forecasting - correct answer ✔✔The practice of predicting upcoming trends based on
past and present style-related information, the interpretation and analysis of the motivation
behind a trend, and an explanation of why the prediction is likely to occur.
Product Development Models - correct answer ✔✔The strategic, creative, technical,
production, and distribution planning of goods that have a perceived value for a well-defined
user group and designed to reach the marketplace when the group is ready to buy.
Basic Business Functions - correct answer ✔✔-Merchandising
-Marketing
-Operations
-Finance
-Supply Chain Management (Sourcing)
Strategic Planning - correct answer ✔✔The highest level of planning in a business. It is
developed by the firm's executive management team and links concepts related to the target
market and product line to the financial goals of the business. It spells out the firm's mission,
vision, and values and forms the foundation for all decision making.
Sustainability - correct answer ✔✔Development that meets the needs of the present without
compromising the ability of future generations to meet their own needs' involves responsibility
to integrate economic, political, environmental, and cultural dimensions in promoting
cooperation among all participants.
, Psychographics - correct answer ✔✔Keiser-The study of the social and psychological factors that
influence consumer lifestyles. The social aspects of lifestyle include reference groups, life stage,
and activities. The psychological aspects include personality, attitudes, level of class
consciousness , and motivation.
Rousso-The studies that classify groups according to their attitudes, tastes, values, and fears and
are used to identify trends through the research. Individual profiles of potential consumers are
identified and tracked to develop a better understanding of their attitudes about image and
brands.
Demographics - correct answer ✔✔Keiser-Are statistics about a given population with respect
to age, gender, marital status, family size, income, spending habits, occupation, education,
religion, ethnicity, and region. The Census of Population is a federal government publication that
presents a broad range of demographic data that can be broken down by zip code to enable
companies to distribute & sort their products according to the demographics of particular
markets.
Rousso-Demographic date includes age, sex, income, marital status, family size, education,
religion, race, and nationality. Demographic studies can also divide a large population into
smaller segments that can be analyzed separately.
Sociological Influences - correct answer ✔✔Changes in fashion are directly related to variations
in lifestyle and attitudes of customers according to the times. The zeitgeist, or spirit of the time,
shifts as consumers' needs and preferences change. Some of the social factors influencing
today's changes include:
-Changes in time: both leisure time and lack of time.
-Adoption of casual and simplified lifestyles.
-Greater celebrity influences.
-Changing status of women.
-Increasing methods of communication.
complete solutions 2025/2026
Fashion Forecasting - correct answer ✔✔The practice of predicting upcoming trends based on
past and present style-related information, the interpretation and analysis of the motivation
behind a trend, and an explanation of why the prediction is likely to occur.
Product Development Models - correct answer ✔✔The strategic, creative, technical,
production, and distribution planning of goods that have a perceived value for a well-defined
user group and designed to reach the marketplace when the group is ready to buy.
Basic Business Functions - correct answer ✔✔-Merchandising
-Marketing
-Operations
-Finance
-Supply Chain Management (Sourcing)
Strategic Planning - correct answer ✔✔The highest level of planning in a business. It is
developed by the firm's executive management team and links concepts related to the target
market and product line to the financial goals of the business. It spells out the firm's mission,
vision, and values and forms the foundation for all decision making.
Sustainability - correct answer ✔✔Development that meets the needs of the present without
compromising the ability of future generations to meet their own needs' involves responsibility
to integrate economic, political, environmental, and cultural dimensions in promoting
cooperation among all participants.
, Psychographics - correct answer ✔✔Keiser-The study of the social and psychological factors that
influence consumer lifestyles. The social aspects of lifestyle include reference groups, life stage,
and activities. The psychological aspects include personality, attitudes, level of class
consciousness , and motivation.
Rousso-The studies that classify groups according to their attitudes, tastes, values, and fears and
are used to identify trends through the research. Individual profiles of potential consumers are
identified and tracked to develop a better understanding of their attitudes about image and
brands.
Demographics - correct answer ✔✔Keiser-Are statistics about a given population with respect
to age, gender, marital status, family size, income, spending habits, occupation, education,
religion, ethnicity, and region. The Census of Population is a federal government publication that
presents a broad range of demographic data that can be broken down by zip code to enable
companies to distribute & sort their products according to the demographics of particular
markets.
Rousso-Demographic date includes age, sex, income, marital status, family size, education,
religion, race, and nationality. Demographic studies can also divide a large population into
smaller segments that can be analyzed separately.
Sociological Influences - correct answer ✔✔Changes in fashion are directly related to variations
in lifestyle and attitudes of customers according to the times. The zeitgeist, or spirit of the time,
shifts as consumers' needs and preferences change. Some of the social factors influencing
today's changes include:
-Changes in time: both leisure time and lack of time.
-Adoption of casual and simplified lifestyles.
-Greater celebrity influences.
-Changing status of women.
-Increasing methods of communication.
