ISA 235 Chapter 3 questions with verified answers
adwords Ans✓✓✓ keywords that advertisers use to pay for and appear
as sponsored links on the Google results page
applet Ans✓✓✓ a program that runs within another application such as
a website
application programming interface Ans✓✓✓ a set of routines,
protocols, and tools for building software applications
associate program Ans✓✓✓ allows a business to generate commissions
or referral fees when a customer visiting its website clicks on a link to
another person's website
asynchronous communication Ans✓✓✓ communication such as email
in which the message and the response do not occur at the same time
banner ad Ans✓✓✓ a box running across a website that advertises the
products and services of another business, usually another ebusiness
blog Ans✓✓✓ an online journal that allows users to post their own
comments, graphics, and video
brick and mortar business Ans✓✓✓ a business that operates in a
physical store without an internet presence
, business model Ans✓✓✓ a plan that details how a company creates,
delivers, and generates revenues
business to business Ans✓✓✓ applies to businesses buying from and
selling to each other over the internet
business to consumer Ans✓✓✓ applies to any business that sells its
products or services directly to consumers online
click and mortar business Ans✓✓✓ a business that operates in a
physical store and on the internet
click through Ans✓✓✓ a count of the number of people who visit one
site and click on an advertisement that takes them to the site of the
advertiser
clickstream data Ans✓✓✓ exact pattern of a consumer's navigation
through a site
closed source Ans✓✓✓ any proprietary software licensed under
exclusive legal right of the copyright holder
collaboration system Ans✓✓✓ a set of tools that supports the work of
teams or groups by facilitating the sharing and flow of information
adwords Ans✓✓✓ keywords that advertisers use to pay for and appear
as sponsored links on the Google results page
applet Ans✓✓✓ a program that runs within another application such as
a website
application programming interface Ans✓✓✓ a set of routines,
protocols, and tools for building software applications
associate program Ans✓✓✓ allows a business to generate commissions
or referral fees when a customer visiting its website clicks on a link to
another person's website
asynchronous communication Ans✓✓✓ communication such as email
in which the message and the response do not occur at the same time
banner ad Ans✓✓✓ a box running across a website that advertises the
products and services of another business, usually another ebusiness
blog Ans✓✓✓ an online journal that allows users to post their own
comments, graphics, and video
brick and mortar business Ans✓✓✓ a business that operates in a
physical store without an internet presence
, business model Ans✓✓✓ a plan that details how a company creates,
delivers, and generates revenues
business to business Ans✓✓✓ applies to businesses buying from and
selling to each other over the internet
business to consumer Ans✓✓✓ applies to any business that sells its
products or services directly to consumers online
click and mortar business Ans✓✓✓ a business that operates in a
physical store and on the internet
click through Ans✓✓✓ a count of the number of people who visit one
site and click on an advertisement that takes them to the site of the
advertiser
clickstream data Ans✓✓✓ exact pattern of a consumer's navigation
through a site
closed source Ans✓✓✓ any proprietary software licensed under
exclusive legal right of the copyright holder
collaboration system Ans✓✓✓ a set of tools that supports the work of
teams or groups by facilitating the sharing and flow of information
