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d PRE-ASSESSMENT - QUANTITATIVE ANALYSIS FOR d d d d
d BUSINESS (PHFO) d
Attempt #1 d
Status: Not
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Passed
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1. A car stereo company is planning to introduce a new product into the market. It
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faces stiff competition from two other organization with similar products. The
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company’s marketing manager has asked the production manager to perform a
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break-even analysis using three different price points. The marketing manager
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will use the results to set a price for the new product.
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Which type of method is a break-even analysis?
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YOUR CORRECT
ANSWER ANSWER
Quantitative
Qualitative
Payback table d
Expert judgment d
2. Over the last three months, a small rural hospital has seen a sudden increase in the
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number of patients coming to the emergency room for non-emergency treatment. The
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hospital administrator wants to know why there is a sudden increase in demand and is
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considering three options to find out.
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Classify each method available to the administrator as qualitative or quantitative.
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Answer options may be used more than once or not at all. Select your answers from the
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pull- down list.
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YOUR
CORREC
dANSW
T
ER
dANSWE
R
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Including an open- d d
Qualitative Qualitative
ended question on d d
the intake form
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asking patients,
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“Please explain why
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you selected this ER
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for treatment.” Intake
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forms can be sorted
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into non- emergency
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and emergency
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categories; the “non-
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emergency”
responses can be
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analyzed to
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determine reasons
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the hospital was
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selected.
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Group brainstorming d
Qualitative Qualitative
with the nurses and
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doctors in the
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hospital to see what
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ideas people have for
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why so many people
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are suddenly coming
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to the ER for non-
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emergency
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treatment.
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Pulling the hospital’s d d dlevels.
records for the last
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10 years and sorting
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by medical codes to
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check for similar
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patterns in past
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years. A regression
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model can be built
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using non-
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emergency
treatments as the
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dependent variable,
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and various
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independent
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variables can be
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tested, such as
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population change
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and unemployment
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Quantitative Quantitative
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3. A local music store that hosts live music has been a very popular hangout for years.
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However, the owner is concerned that the increasing popularity of new methods of
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music delivery will soon make the business obsolete. The owner is considering building
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a small recording studio in the basement of the store. The nearest professional studio
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is 50 miles away, so a new studio may appeal to local musicians and increase foot
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traffic. The owner has all the costs of building the studio and also estimated how much
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revenue might increase due to the new studio (from studio rental fees, increased food
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and drink sales if more people come to the live music shows, etc.). The owner will use
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this information to determine net present value for the studio.
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Which method of analysis should this owner use to make a
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determination?
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CORREC
YOUR T
dANSW ANSWE
d
ER R
Qualitative
Quantitative
Decision tree d
d Expert
d judgment
4. How should quantitative analysis improve subsequent decision making for a firm that
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wants to determine whether its revenue has been increasing or decreasing for the
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past 10 years?
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YOUR CORRECT
ANSWER ANSWER
It will let the company determine the average revenue it
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made.
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It will help the company see which customers bought its
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items.
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It will help the company see why it has been making a profit.
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It will help the company see the competitors’ average
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revenue.
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