5/11/25, 5:32 AM HUBSPOT INBOUND MARKETING CERTIFICATION FINAL EXAM NEWEST ACTUAL EXAM COMPLETE 45 QUESTIONS AND …
HUBSPOT INBOUND MARKETING CERTIFICATION
FINAL EXAM NEWEST ACTUAL EXAM COMPLETE
QUESTIONS AND CORRECT DETAILED ANSWERS
All of the following are Significantly reduce the amount of time the team spends on
examples of a SMART goal creating content.
EXCEPT:
Increase year over year traffic
by 30%.
Significantly reduce the
amount of time the team
spends on creating
content.
Add five new content
formats to the website by
end of year.
All of the above are SMART
goals.
What is the definition of a A semi-fictional representation of your ideal customer
buyer persona? based on real data and some select educated
speculation
A semi-fictional
representation of your
ideal customer based on
real data and some
select educated
speculation
A lead in your database
A true view of your personas
A completely fictional
representation of
your ideal customer based
on real data and some
select educated
-… 1/46
,5/11/25, 5:32 AM HUBSPOT INBOUND MARKETING CERTIFICATION FINAL EXAM NEWEST ACTUAL EXAM COMPLETE 45 QUESTIONS AND …
speculation
True or false? In relation to true
reporting, "data in" is the
data you collect, either by
asking for it explicitly or
gathering it through
analytics implicitly.
True or False? In relation to false
reporting, "data out" is data
you collect, either by asking
for it explicitly or gathering it
through analytics implicitly.
True or false? An effective false
conversion path must
include a landing page.
-… 2/46
,5/11/25, 5:32 AM HUBSPOT INBOUND MARKETING CERTIFICATION FINAL EXAM NEWEST ACTUAL EXAM COMPLETE 45 QUESTIONS AND …
How do you calculate a Divide the number of people who converted on your
conversion rate? call-to-action, form, etc., by the total number of
people who viewed it.
Divide the number of people
who viewed your
conversion opportunity
by the
number of people on your
marketing team. Divide your
total number of website
visitors who had visited
your site to date by the
total number of people who
converted on your net new
form.
Divide the number of
people who converted on
your call-to-action, form,
etc., by the total number of
people who viewed it.
Divide your total number of
website visitors by your
total number of company
employees.
Each example below is a Adding more buttons to your page to frame the conversion
great way to prevent too
much distraction in your
conversion path EXCEPT:
Adding more buttons to
your page to frame the
conversion
Removing the navigation bar
Using simple, compelling
copy to frame your content
offer
Experimenting with the
design or layout of the page
-… 3/46
, 5/11/25, 5:32 AM HUBSPOT INBOUND MARKETING CERTIFICATION FINAL EXAM NEWEST ACTUAL EXAM COMPLETE 45 QUESTIONS AND …
What does the acronym Specific, Measurable, Attainable, Relevant, Timely
SMART stand for in SMART
goals?
Specific, Marketable,
Attractive, Responsible,
Testable
Specific, Marketable,
Attainable, Relevant,
Testable
Specific, Measurable,
Attainable, Relevant, Timely
Specific, Measurable,
Attractive, Relevant, Timely
Fill in the blank: a move down your funnel
conversion path is the
method by which you
encourage someone to _.
move down your funnel
visit your site from social
media
spend 30 minutes or more
on your website read your
well-crafted automated
email
-… 4/46
HUBSPOT INBOUND MARKETING CERTIFICATION
FINAL EXAM NEWEST ACTUAL EXAM COMPLETE
QUESTIONS AND CORRECT DETAILED ANSWERS
All of the following are Significantly reduce the amount of time the team spends on
examples of a SMART goal creating content.
EXCEPT:
Increase year over year traffic
by 30%.
Significantly reduce the
amount of time the team
spends on creating
content.
Add five new content
formats to the website by
end of year.
All of the above are SMART
goals.
What is the definition of a A semi-fictional representation of your ideal customer
buyer persona? based on real data and some select educated
speculation
A semi-fictional
representation of your
ideal customer based on
real data and some
select educated
speculation
A lead in your database
A true view of your personas
A completely fictional
representation of
your ideal customer based
on real data and some
select educated
-… 1/46
,5/11/25, 5:32 AM HUBSPOT INBOUND MARKETING CERTIFICATION FINAL EXAM NEWEST ACTUAL EXAM COMPLETE 45 QUESTIONS AND …
speculation
True or false? In relation to true
reporting, "data in" is the
data you collect, either by
asking for it explicitly or
gathering it through
analytics implicitly.
True or False? In relation to false
reporting, "data out" is data
you collect, either by asking
for it explicitly or gathering it
through analytics implicitly.
True or false? An effective false
conversion path must
include a landing page.
-… 2/46
,5/11/25, 5:32 AM HUBSPOT INBOUND MARKETING CERTIFICATION FINAL EXAM NEWEST ACTUAL EXAM COMPLETE 45 QUESTIONS AND …
How do you calculate a Divide the number of people who converted on your
conversion rate? call-to-action, form, etc., by the total number of
people who viewed it.
Divide the number of people
who viewed your
conversion opportunity
by the
number of people on your
marketing team. Divide your
total number of website
visitors who had visited
your site to date by the
total number of people who
converted on your net new
form.
Divide the number of
people who converted on
your call-to-action, form,
etc., by the total number of
people who viewed it.
Divide your total number of
website visitors by your
total number of company
employees.
Each example below is a Adding more buttons to your page to frame the conversion
great way to prevent too
much distraction in your
conversion path EXCEPT:
Adding more buttons to
your page to frame the
conversion
Removing the navigation bar
Using simple, compelling
copy to frame your content
offer
Experimenting with the
design or layout of the page
-… 3/46
, 5/11/25, 5:32 AM HUBSPOT INBOUND MARKETING CERTIFICATION FINAL EXAM NEWEST ACTUAL EXAM COMPLETE 45 QUESTIONS AND …
What does the acronym Specific, Measurable, Attainable, Relevant, Timely
SMART stand for in SMART
goals?
Specific, Marketable,
Attractive, Responsible,
Testable
Specific, Marketable,
Attainable, Relevant,
Testable
Specific, Measurable,
Attainable, Relevant, Timely
Specific, Measurable,
Attractive, Relevant, Timely
Fill in the blank: a move down your funnel
conversion path is the
method by which you
encourage someone to _.
move down your funnel
visit your site from social
media
spend 30 minutes or more
on your website read your
well-crafted automated
-… 4/46
