A pricing strategy:
o What pricing strategies will you adopt and why?
For my pricing strategy, I shall be using the price skimming in order to, set the price of my goods and
products to be very high and then, I shall gradually reduce these prices. By doing this, shall help me
to increase my sales revenue since, I would be also able to attract a wider range of different
customers as my main target market who would all have specific wants ; needs of my products and
services. Examples of these specific wants and needs would include a good or an excellent level of
customer service and a good-priced products and services to always be ready and available. This
shall encourage my consumer to purchase my goods and services since, my target market would feel
content and satisfied with their time and care at my business which is known as Boutique.
o What pricing strategies will you adopt and why?
For my pricing strategy, I shall be using the price skimming in order to, set the price of my goods and
products to be very high and then, I shall gradually reduce these prices. By doing this, shall help me
to increase my sales revenue since, I would be also able to attract a wider range of different
customers as my main target market who would all have specific wants ; needs of my products and
services. Examples of these specific wants and needs would include a good or an excellent level of
customer service and a good-priced products and services to always be ready and available. This
shall encourage my consumer to purchase my goods and services since, my target market would feel
content and satisfied with their time and care at my business which is known as Boutique.
