1) Companies today are successful when they combine the power of the information age with
traditional business methods.
⊚ true
⊚ false
2) Diagnostic analytics is information collected from multiple sources such as suppliers,
customers, competitors, partners, and industries, which analyzes patterns, trends, and
relationships for strategic decision making.
⊚ true
⊚ false
3) Business intelligence is information collected from multiple sources such as suppliers,
customers, competitors, partners, and industries, which analyzes patterns, trends, and
relationships for strategic decision making.
⊚ true
⊚ false
4) The information age is a time infinite quantities of facts are widely available to anyone who
can use a computer.
⊚ true
⊚ false
5) Top managers use bits to define the future of the business, analyzing markets, industries, and
economies to determine the strategic direction the company must follow to remain
unprofitable.
⊚ true
⊚ false
6) A variable is a business intelligence characteristic that stands for a value that cannot change
over time.
⊚ true
⊚ false
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, 7) A fact is the confirmation or validation of an event or object. In the past, people primarily
learned facts from books.
⊚ true
⊚ false
8) Zappos primary business focus is to sell books and competitive intelligence.
⊚ true
⊚ false
9) Order date, amount sold, and customer number are all forms of data.
⊚ true
⊚ false
10) Choosing not to fire a sales representative who is underperforming knowing that person is
experiencing family problems is a form of knowledge.
⊚ true
⊚ false
11) Information is data converted into a meaningful and useful context. The truth about
information is that its value is only as good as the people who use it. People using the same
information can make different decisions depending on how they interpret or analyze the
information.
⊚ true
⊚ false
12) The Internet of Things (IoT) is a world where interconnected, Internet-enabled devices or
“things” can collect and share data without human intervention.
⊚ true
⊚ false
13) Machine-to-machine (M2M) refers to devices that connect directly to other devices.
⊚ true
⊚ false
2