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Unit 3 - Using Social Media in Business Assignment 1 DISTINCTION

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DISTINCTION LEVEL ASSIGNMENT UNIT 3 USING SOCIAL MEDIA IN BUSINESS COVERS ALL CRITERIAS. Evaluating the use of social media in business. Explore the impact of social media on the ways in which businesses promote their products and services. 3/A.P1 Explain the different ways in which a business can use social media. 3/A.P2 Explain the audience profiles of different social media websites. 3/A.M1 Assess the different ways in which a business can use social media to attract a target audience. 3/A.D1 Evaluate the business use of social media to interact with customers and promote products or services to a target audience.

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Unit 3 - Using Social Media in Business












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Study Level
BTEC
Examinator
PEARSON (PEARSON)
Subject
Information Technology 2016/2017 NQF
Unit
Unit 3 - Using Social Media in Business
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Number of pages
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UNIT 3: SOCIAL
MEDIA IN BUSINESS
Abdul Halim

,What is Social Media?
And who uses
it?
Social media is an interactive
technology that allows people to share
and exchange information to each other
via communications and networks.



Social media is used by almost
everyone from the age of 13 and
over and is pivotal for some
businesses as that can be a way
to promote their company.

,SOCIAL MEDIA WEBSITES

,Facebook Facebook is a social
networking site where
people can post
comments, share
photos, post links and
can message or video
chat. You can even buy
things on Facebook if
you want to. Shared
items can be made
viewed by individuals or
groups.

, Key Features
Can connect with friends
Can post status updates, photos/videos or links to interact with each other by
liking, commenting or sharing posts


Can create groups to talk with friends

Can view Newsfeed

Can post or create events
Can promote businesses by targeted advertising

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