Due to social media accounts being free to set up, they can make an account to promote their business
as a whole or just their products without paying anything, by creating posts of them which users of the
social media platform can like or share. All big companies, such as amazon, apple and google all have
social media accounts where they post regularly.
, A user can comment on one of the business's posts with an inquiry or question, then the business can
reply to them with their social media account.
This allows for quick and simple communication between the two and is much better than other
alternatives of customer service. It puts a good image of the brand into the customers head, as the
company was willing to respond to them.
They can update customers, whether it be a change of opening and closing times of their stores, or
asking the customers questions about how they feel about their products and getting feedback from
them.
Not only is this more effective than alternative methods of communicating to customers due to social
media having large user bases, but it is also a better method of gathering feedback from customers, as
face to face feedback and surveys are time consuming and may not be seen by many customers.
as a whole or just their products without paying anything, by creating posts of them which users of the
social media platform can like or share. All big companies, such as amazon, apple and google all have
social media accounts where they post regularly.
, A user can comment on one of the business's posts with an inquiry or question, then the business can
reply to them with their social media account.
This allows for quick and simple communication between the two and is much better than other
alternatives of customer service. It puts a good image of the brand into the customers head, as the
company was willing to respond to them.
They can update customers, whether it be a change of opening and closing times of their stores, or
asking the customers questions about how they feel about their products and getting feedback from
them.
Not only is this more effective than alternative methods of communicating to customers due to social
media having large user bases, but it is also a better method of gathering feedback from customers, as
face to face feedback and surveys are time consuming and may not be seen by many customers.
