2026 Unit 3 Using Social Media in Business - Assignments 2 and 3 (Learning aim B and C at Distinction level) (ALL YOU NEED TO GET A DISTINCTION)

BTEC Level 3 National Diploma in IT: Unit ITU03 How Businesses use Social Media A2




Develop a plan to use social
media in a business to meet
requirements
&
Implement the use of social
media in a business



Stuvia- Please leave a 5-star review !
Check out my other Stuvia
documents.




Chris White

1 | Page
EDITU03 A2-V1-IMPROVED SOCIAL MEDIA PLAN/REPORT

, BTEC Level 3 National Diploma in IT: Unit ITU03 How Businesses use Social Media A2




IMPROVED SOCIAL MEDIA PLAN AND IMPLEMENTATION




Contents Page

Section 1: Introduction & Business Requirements

Section 2: Social Media plan

- Smart Objectives
- How should they encourage their existing users to start interacting
on the different social media you have chosen?
- How can they promote both the business and each social media
account?
- How will you monitor success?
- Time Scales & Responsibilities
- SMART targets for measuring the successful use of social media
within an organisation
- How you can interact with Customers
- Social Media Selection?
- Facebook
- Twitter
- Instagram
- Types of Keywords that you will use (HASHTAGS)
- A publishing schedule
- Social Media Policy
- How you plan to develop an Online Community

Section 3: Planning Justification

Section 4: Client Interview Feedback

Section 4: Customer Interview Feedback

Section 5: Annotated social media plan

Section 6: Improved Social Media Plan

Section 7: Data Analytics Report

Section 8: Evaluation of Optimised Plan & Implementation




2 | Page
EDITU03 A2-V1-IMPROVED SOCIAL MEDIA PLAN/REPORT

, BTEC Level 3 National Diploma in IT: Unit ITU03 How Businesses use Social Media A2




Business Chosen: Chocaderby
Introduction

Welcome to this social media report and plan on Chocaderby. This plan includes a draft plan on the
social media that Chocaderby will use. I have outlined smart targets for the social media and created
a social media policy for the social media that Chocaderby will use. The social media that I have
decided you will use is Facebook, Twitter and Instagram.

On all of the social media I have demonstrated account creation and the use of social media. In this
plan I have taken into consideration how to monitor the success of you’re the business and how to
interact with customers, as well of creating the social media plan I have also discussed how the
business can create an online community using their social media.

In addition to I will also create an annotated plan and improved version of the social media. I will
also discuss about data analytics of the social media I have chosen, finally I will evaluate the social
media plan that I have created. I will evaluate the optimised social media plan that has been created.
When evaluating the plan, I will evaluate the data analytics report that I will write about.




Client/Business Requirements



3 | Page
EDITU03 A2-V1-IMPROVED SOCIAL MEDIA PLAN/REPORT