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Marketing Analytics - Maastricht University

Combined rating
5.0
(2)
Documents
3
Sold
3
Total pages
234
Last updated
28-05-2020

This bundle includes an extended summary of the course including lectures, articles and tutorial notes, as well as two advisory reports we had to write for Verhouten and Orange County Register

Documents in this bundle
3
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Summary
Extended Summary Marketing Analytics Course including lectures, articles and tutorial notes
5.0
(2)
1
194
May 2020
2019/2020
£4.53
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Essay
MA Assignment Advisory Report Verhouten
-
-
19
May 2020
2019/2020
£3.17
Product Image
Essay
MA Assignment Advisory Report Orange County Register
-
-
21
May 2020
2019/2020
£3.17

Subjects

  • Elasticities
  • Marketing analytics
  • Marketing
  • Strategic marketing
  • Maastricht university
  • Marketing models
  • Modeling
  • Advertising elasticity
  • Cross-channel effects
  • Customer retention
  • Churn prediction models
  • N
  • Statistical modeling
  • Dynamics
  • Competition
  • Price elasticity
  • Advisory report
  • Marketing analytics
  • Maastricht university
  • Verhouten
  • Logistic regression model
  • Validation
  • Orange county register
  • Classification trees
  • Crt
  • Chaid
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Chloë's Summary Shop

Hi there, I am Chloë and I graduated in 2017 at the NHTV in Breda for the bachelor study International Leisure Sciences. In February 2019 I started with my master's International Business with a specialization in Strategic Marketing at the University of Maastricht of which I recently graduated. On this account, I added some essays, assignments, and summaries, which can hopefully make your study a bit easier.

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